IPL media rights e-auction 2023-27: Different packages to interested media broadcasters check out every detail here

The Board of Control for Cricket in India (BCCI) will conduct the Indian Premier League (IPL) media rights e-auction for the next five years (2023-27). The BCCI is expecting good earnings from the telecast and streaming rights deal, with several networks, such as Sony Sports Network, global giants Disney Star Network, and Reliance-Viacom 18 among others, in the fray to grab the rights for the 2023-2027 cycle.

BBCI has earned revenue from IPL media and streaming rights in multiplied manifolds since the start of the series. When Star India took over the media rights in 2018, the revenue generations doubled. Now, the Board is expecting the sum to triple in the 2023-27 cycle. 

Star India had paid a record sum of INR 16,347.5 crore in 2017 while buying the IPL rights for five years. It was the biggest media rights deal in cricket and was 158% more than the amount paid for the previous IPL rights cycle.

This time, all the bidders will have to make separate bids for each package. The participants will have to choose how much they want to bid. This is different from the 2017 auction when there was a process of closed bidding.

The e-auction for media rights will be conducted on June 12 for the first time since the establishment of the IPL. The current bidders will win the rights to broadcast the league for a five-year cycle, which will start with the 16th edition of the tournament in 2023 till 2027. The bidding could easily go on for more than one day.

IPL Media rights e-auction 2022: Package details 

There are four specific packages in which the e-auction will be conducted for 74 games per season for a five-year period from 2023-to 2027, with a provision of increasing the number of matches to 94 in the final two years. The process has been divided into a total of four packages (A, B, C and D). 

• Package A is exclusive for TV for the Indian subcontinent while package B is for digital-only grouping for the same region.
• Package B includes winning the digital rights of the entire Indian subcontinent.
• Package C is a separate digital space created to broadcast special 18 games. This includes the final, the playoff matches, the tournament opener, and a few evening weekend games. In a 74-match season, 18 special games will be broadcasted.
• Lastly, package D is a combined (TV and digital) bracket for the rest of the world. This is divided into two countries, which could include either the entire world or the five separate regions.

Base price for each package

• Package A - Rs 49 crore per match
• Package B - Rs 33 crore per match
• Package C - Rs 11 crore per match
• Package D- Rs 3 crore per match

Amazon pulls out 

Amazon has pulled out of the Indian Premier League media rights auction race, leaving the field to its rivals. With Amazon out, three major players -- Reliance, Disney and Sony Group Corp -- would be keen to get the streaming rights, given that it would give them a big boost in the online consumer market. Whoever bags the deal will also get a massive fillip in its aspirations to become a leading media player in India.

Read: Amazon planning to pull out from bidding for IPL streaming rights: Sources