Campaign India announced the winners of the 2022 edition of the Media360 India Awards on 30 May.
Edelman bagged the 'Entrant of the Year' as it amassed a total of five awards. The agency bagged a Gold for Pepsi India's 'Bella Ciao to Money Heist' entry along with four Silver metals.
Columbia Pacific Communities was the 'Brand of the Year' for its five wins, which included four Silvers and a Bronze.
ITW Consulting won the Grand Prix for its 'Cred IPL' entry in the 'Best Use of Media Sponsorships - TV Shows' category. The agency also won three Bronze metals.
Starcom won a total of four metals, a Gold, a Silver and two Bronze. The Gold win was for Lenskart's 'AR feature campaign'.
Discovery+ won a Gold and two Silver metals. The Gold win came for 'Say yes to the dress India'.
Twitter Marketing India won a Gold, Silver and Bronze metal each. The Gold win was for 'Twitter Trends 2021'.
Motilal Oswal Financial Services won Gold for 'DIY Investing can be injurious to wealth'. The entrant also won a Silver.
Ottoedge Services also won a Gold and Silver each. The Gold win was for Mahindra Tractor's 'Naari Shakti Happy Navratri'. Allied Blenders & Distillers won Gold for its entry titled 'Sterling Reserve Blend 7 Gaming Pack'.
View all the winners:
Entrant Company | Entry Category | Title | Brand | Metal |
ITW Consulting | Agency Team of the Year | ITW 360 IO | ITW | Bronze |
ITW Consulting | Best International Strategy | MPL Influencer Campaign | MPL | Bronze |
Columbia Pacific Communities | Best Social Strategy | Columbia Pacific Communities - #MissSanta | Columbia Pacific Communities | Silver |
Edelman | Best Social Strategy | Burgers@69 | KFC | Silver |
Starcom India | Best Social Strategy | Stronger together | Budweiser | Bronze |
Discovery Communications India | Best Social Strategy | Say yes to the dress India | discovery+ | Gold |
Starcom India | Best Social Strategy | A million cheers for PV sindhu | Visa | Silver |
ITW Consulting | Best Use of Experiential | Marriott Bonvoy - Mumbai Indians | Marriott Bonvoy | Bronze |
HT Media | BEST USE OF MEDIA - DIGITAL Website - English | HT Codeathon | Hindustan Times | Bronze |
Columbia Pacific Communities | BEST USE OF MEDIA - DIGITAL Website - English | Columbia Pacific Communities - #ReplyDontReject | Columbia Pacific Communities | Silver |
Columbia Pacific Communities | BEST USE OF MEDIA - PRINT Print Magazine - English | Columbia Pacific Communities - Dear Appa | Columbia Pacific Communities | Bronze |
HT Media | BEST USE OF MEDIA - Print News Paper English | Independence Day #HTLegacyofTruth | Hindustan Times | Silver |
HMVL | BEST USE OF MEDIA - Print News Paper Hindi | Hindustan Spearheading the Fight Against Covid-19 | Hindustan | Silver |
HT Media | BEST USE OF MEDIA - SPONSORSHIP Events | HTLS 2021 | Hindustan Times | Silver |
HT Media | BEST USE OF MEDIA - SPONSORSHIP Events | Lenovo SmarterEd Scholarship Programme | Hindustan Times | Bronze |
ITW Consulting | BEST USE OF MEDIA - SPONSORSHIP TV Shows | CRED IPL | CRED | Grand Prix |
Motilal Oswal Financial Services | BEST USE OF MEDIA - TV News Channel - English | DIY Investing can be injurious to wealth | Motilal Oswal Financial Services Limited | Gold |
Starcom India | BEST USE OF MEDIA - TV Sports - Hindi | AR feature campaign | Lenskart | Gold |
Starcom India | Branded Content | What Women Want | Dabur Amla Aloe Vera hair il | Bronze |
Sportskeeda | Branded Content | Sar Utha Ke Jiyo | HDFC Life | Silver |
SVF BRANDS | Branded Content | SUNLIGHT TANTIR RONG | SUNLIGHT | Bronze |
Avian WE | Campaign Brand Development (Product) | #AbHarDinHuaAasan | Amazon Pay India | Bronze |
CNX (Condé Nast India) | Content Strategy | Vogue Runway Reels | Bronze | |
Twitter India | Content Strategy | Share of Voice 2021 | Twitter Marketing India | Silver |
Twitter India | Insight & Innovation Best use of insight | Twitter Trends 2021 India | Twitter Marketing India | Bronze |
Discovery Communications India | Insight & Innovation Best use of insight | Say yes to the dress India | discovery+ | Silver |
Edelman | Insight & Innovation Best use of insight | PEPSI SAYS, ‘BELLA CIAO’ TO MONEY HEIST | Pepsi | Silver |
Posterscope | Insight & Innovation Creative idea | MPL Sports #BillionCheersJersey | MPL Sports | Bronze |
Viacom 18 | Insight & Innovation Creative idea | Naagin 6 | ColorsTv | Bronze |
Edelman | Insight & Innovation Total Communications Campaign | Burgers@69 | KFC | Silver |
CNX (Conde Nast India) | Media Partnerships | Vogue Runway Reels | Silver | |
Allied Blenders And Distillers | PRODUCT SECTOR CATEGORIES Alcoholic Drinks | Sterling Reserve Blend 7 Gaming Pack | Sterling Reserve Blend 7 | Gold |
OTTOEDGE SERVICES | PRODUCT SECTOR CATEGORIES Automotive | PUNCHATHON | Tata Punch | Silver |
SingleInterface | PRODUCT SECTOR CATEGORIES Automotive | Driving Nissan Towards Digitization | Nissan Motor India | Silver |
OTTOEDGE SERVICES | PRODUCT SECTOR CATEGORIES Automotive | Naari Shakti Happy Navratri | Mahindra Tractor | Gold |
Motilal Oswal Financial Services Ltd | PRODUCT SECTOR CATEGORIES Banks & Financial Services | DIY Investing can be injurious to wealth | Motilal Oswal Financial Services Limited | Silver |
Edelman | PRODUCT SECTOR CATEGORIES FMCG | PEPSI SAYS, ‘BELLA CIAO’ TO MONEY HEIST | Pepsi | Gold |
Columbia Pacific Communities | PRODUCT SECTOR CATEGORIES Real Estate | Columbia Pacific Communities - #MissSanta | Columbia Pacific Communities | Silver |
Columbia Pacific Communities | PRODUCT SECTOR CATEGORIES Real Estate | Columbia Pacific Communities - Positive Ageing with Ruskin Bond | Columbia Pacific Communities | Silver |
Discovery Communications India | The Data & Creativity Award | Say yes to the dress India | discovery+ | Silver |
Twitter India | The Data & Creativity Award | Twitter Trends 2021 | Twitter Marketing India | Gold |
Edelman | The Data & Creativity Award | HP India Gaming Landscape 2021 | HP | Silver |
Entrant of the Year:
Entrant | Bronze (5 points) | Silver (10 points) | Gold (20 points) | Grand Prix (30 points) | Total points |
Edelman | 4 | 1 | 60 | ||
ITW Consulting | 3 | 1 | 45 | ||
Columbia Pacific Communities | 1 | 4 | 45 | ||
Starcom | 2 | 1 | 1 | 40 | |
Discovery | 2 | 1 | 40 | ||
Twitter India | 1 | 1 | 1 | 35 | |
HT Media | 2 | 2 | 30 | ||
Motilal Oswal | 1 | 1 | 30 | ||
Ottoedge Services | 1 | 1 | 30 | ||
Allied Blenders & Distillers | 1 | 20 | |||
Conde Nast India | 1 | 1 | 15 | ||
Hindustan Media Ventures | 1 | 10 | |||
Sportskeeda | 1 | 10 | |||
SingleInterface | 1 | 10 | |||
SVF | 1 | 5 | |||
Avian WE | 1 | 5 | |||
Posterscope | 1 | 5 | |||
Viacom18 | 1 | 5 |
Brand of the Year:
Brand | Bronze (5 points) | Silver (10 points) | Gold (20 points) | Grand Prix (30 points) | Total points |
ITW | 1 | 5 | |||
MPL | 2 | 10 | |||
Columbia Pacific Communities | 1 | 4 | 45 | ||
KFC | 2 | 20 | |||
Budweiser | 1 | 5 | |||
Discovery | 2 | 1 | 40 | ||
Visa | 1 | 10 | |||
Marriott Bonvoy | 1 | 5 | |||
Hindustan Times | 2 | 2 | 30 | ||
Hindustan Media Ventures | 1 | 10 | |||
Cred | 1 | 30 | |||
Motilal Oswal | 1 | 1 | 30 | ||
Lenskart | 1 | 20 | |||
Dabur India | 1 | 5 | |||
HDFC Life | 1 | 10 | |||
Sunlight | 1 | 5 | |||
Amazon Pay India | 1 | 5 | |||
1 | 1 | 15 | |||
Twitter Marketing India | 1 | 1 | 1 | 35 | |
Pepsi | 1 | 1 | 30 | ||
Colors TV | 1 | 5 | |||
Sterling Reserve | 1 | 20 | |||
Tata Punch | 1 | 10 | |||
Nissan Motor India | 1 | 10 | |||
Mahindra Tractors | 1 | 20 | |||
HP | 1 | 10 |