Skill games platform, My11Circle, from the Games24x7 stable, has rolled out a campaign ‘Lalkaar Ladkiyon Ki’ (challenge of women), as part of its association with the ongoing Women’s T20 Challenge 2022. The film aims to celebrate sportswomen and their achievements, which often go overlooked in a male dominant society.
The film features different sports women training in the gym, pavilion and on the field. Throughout the film, a voiceover plays, describing how these women have triumphed over the feeling of self-doubt with their efforts and prove all the stereotypes wrong.