Wunderman Thompson India has announced the appointment of Anurag Tandon as managing partner.
Tandon joins the agency to lead its operations in Mumbai. He moves from DDB Mudra, where as managing partner he headed the Ahmedabad and Mumbai offices. He was also global brand director for Unilever's ice cream business, responsible for integrated brand strategies and communication plans in markets across SEA, NAMET and LATAM.
Shams Jasani, CEO, Wunderman Thompson, South Asia, said, “Mumbai is one of our strongest offices and with our focus on being the strategic partner for our clients across the brand and consumer experience ecosystem, we are delighted to onboard Anurag at this critical juncture to augment growth for our clients and teams. With his strong track record of achieving business targets and vast experience across diverse categories and brands, we are convinced that he will be able to accelerate the momentum we have and achieve great success.”
Tandon said, “The constant evolution of consumer journeys poses a constant challenge for clients. There is a need for integration of services and providing experiences around the brand which Wunderman Thompson is uniquely poised to deliver. With WT’s traditional strength of long term client partnerships, I’m excited about the next leg of the agency journey, by embracing the need to look at brands much more holistically and building on the strong fundamentals that WT has always stood for!!”
In a career spanning two decades, he has also worked with Rediffusion, TBWA, Ogilvy and Leo Burnett.