Parimatch News, a sports, e-sports and entertainment outlet, has signed cricketer Dinesh Karthik as its brand ambassador.
Karthik is currently playing for Royal Challengers Bangalore in the IPL.
Parimatch, provides the tech, marketing, and communications services for partners in the betting industry.
Dmitry Belianin, chief marketing officer, PMI, said, “We at Parimatch News are delighted to welcome Dinesh Karthik as brand ambassador. Dinesh has lit up the IPL this year and continues to be an example to the youth of India, in the way he plays the game and in his infectious personality. We believe he will be a fantastic asset for us.”