Quick service restaurant McDonald's India (West and South) on Thursday said it will now also display Allergen & Nutritional information for the entire menu of in-store and on McDelivery app to enable customers to make the right food choices.
McDonald's India (West and South) has also eliminated artificial colours, artificial preservatives and artificial flavouring from select food items, said a statement issued by the Quick service restaurant (QSR) chain on World Health Day.
"McDonald's believes that consumers should have easy access to nutritional information to help them make informed food choices. Consumers today have not only become conscious of what their food contains but also about what it doesn't contain.
"Hence, to bolster the trust of consumers in the brand, McDonald's is creating more awareness about the components of its food by highlighting its progressive movement towards Clean Labels," said a statement.
Products like McSpicy Fried Chicken, Chicken Nuggets, Veg Nuggets, Chicken Strips, Hashbrowns and Hotcakes now have no added colours, flavours or preservatives.
"The iconic McDonald's fries and all patties are free of any artificial preservatives, colours or flavours," it said.
Westlife Development operates a chain of McDonald's restaurants in Western and Southern India, having a master franchisee relationship with McDonald's Corporation USA.
Commenting on it, Westlife Development Director Smita Jatia said: "We have been working relentlessly to enhance the nutritional profile of our food. As we go forward, we are committed to adding more products to our menu that give our consumers more.
(Only the headline and picture of this report may have been reworked by the Business Standard staff; the rest of the content is auto-generated from a syndicated feed.)
Dear Reader,
Business Standard has always strived hard to provide up-to-date information and commentary on developments that are of interest to you and have wider political and economic implications for the country and the world. Your encouragement and constant feedback on how to improve our offering have only made our resolve and commitment to these ideals stronger. Even during these difficult times arising out of Covid-19, we continue to remain committed to keeping you informed and updated with credible news, authoritative views and incisive commentary on topical issues of relevance.
We, however, have a request.
As we battle the economic impact of the pandemic, we need your support even more, so that we can continue to offer you more quality content. Our subscription model has seen an encouraging response from many of you, who have subscribed to our online content. More subscription to our online content can only help us achieve the goals of offering you even better and more relevant content. We believe in free, fair and credible journalism. Your support through more subscriptions can help us practise the journalism to which we are committed.
Support quality journalism and subscribe to Business Standard.
Digital Editor
RECOMMENDED FOR YOU