ICICI Lombard GIC has announced the appointment of Sheena Kapoor as head – marketing for corporate communications and CSR.
With this mandate, Kapoor is tasked with spearheading the company’s efforts with an enterprise-wide focus to help scale its overall brand positioning among other players.
In addition, she will focus on developing and strengthening corporate advertising, branding and customer-oriented awareness strategies across all company product lines and geographies.
Kapoor moves from Edelweiss Financial Services, where she was head - corporate marketing.
With over 20 years of experience, she has also worked with companies like The Times of India and Artha Property.