At the Google For India 2021 event today, Google has announced a new segment for creators on YouTube called YouTube Shorts. This will allow users to make videos of 15 seconds or less, just like Instagram Reels and TikTok videos. Google has announced new features for YouTube Shorts in India.
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As per the company, “YouTube has paid more than $30 billion to creators, media companies and artists. We will continue to unlock value for our creator ecosystem to turn creativity into sustainable businesses.
— YouTube India (@YouTubeIndia) November 18, 2021
YouTube Shorts features
YouTube Shorts feed can be accessed from the “Shorts” icon on the bottom taskbar on the YouTube app. Users will even see a carousel on the Homepage where they can find a few curated Shorts. This caraousel will also take users to the Shorts feed.
To create a Short, all you need to do is tap on the “+” sign at the bottom of the homepage at the YouTube app. Select “Create a Short” and you are good to go. Users can even browse and pick the music for their short video just like for Instagram Stories. There’s also a “multi-segment” camera that will allow users to stitch multiple video clips together. Users can also use the “Speed controls” feature to make the videos more interesting. The company has also rolled out a timer and countdown feature that can help users create videos handsfree.
One of the highlights of YouTube Shorts is that users can now use clips of their favourite videos from YouTube to create their own Shorts. All they need to do is go to that specific video, tap on the “Create” option at the bottom of the video on the YouTube Mobile app and start making their own video.
Notably, YouTube Shorts already sees over 15 billion daily views globally, with India being a major contributor to the numbers.