Subscribe to Entrepreneur for $5
Subscribe

Lauren Simmons Breaks Retail-Investing Barriers in New Click-to-Invest Series Premiering November 30

The history-making trader hosts new TV series that helps companies raise capital from retail investors through Reg. A+ offerings.

By
You're reading Entrepreneur United States, an international franchise of Entrepreneur Media.

Lauren Simmons is in the business of shattering glass ceilings and helping companies raise capital in non-traditional ways. At just 27 years old, she’s already made waves as the youngest and only full-time female trader on Wall Street, and as only the second black woman to ever trade on the bustling equity trading floor. She’s now the host of Going Public, a first-of-its-kind show that allows for viewers to invest in four companies, in an approachable way typically reserved for institutional investors, angel investors and venture capitalists. The show will premiere Nov. 30 at Entrepreneur.com.

After earning her degree in Genetics from Kennesaw State University, Simmons didn’t let the absence of a traditional finance background hold her back. She moved from her Georgia hometown to New York City post-graduation, and began working with Richard Rosenblatt, CEO of Rosenblatt Securities, who thought it prudent to take a chance on a young woman who was willing to dive into the industry with drive, gumption and heart. Although it was reported she made only $12,000 that year on the trading floor, she made history nonetheless. Her rise to the public sphere was widely recognized; by 2018, Simmons was named to Ebony's Power 100 list, and Politico added her to their 2018 Women of Impact list.

Much like her career to date, Simmons is breaking barriers yet again with her new role as Going Public’s new host. The new series allows viewers to Click-to-Invest in featured deals while they watch the show.

Image credit: Going Public

Mentorship is a key element of Going Public’s first season, as Simmons knows having a strong mentor is crucial to success. She credits her hunger for information and the connections she has made for her success in her early days on the NYSE. She studied to pass the tests necessary to work on the trading floor, but more to prove to others she could handle the work. Also to show her hard-working, single mother back in Georgia what she was made of and to make her proud. As Simmons told Bazaar in 2019, “Had I not advocated for myself, I think I would have been just another woman on the trading floor.” The upcoming series also features mentors who provide valuable business feedback, advice, and at times, tough love to the companies featured on the show.

Simmons shares that all of her mentors so far have been men and she is looking forward to being a strong female role model for others interested in finance.

Another element of retail investing that calls to Simmons is that by nature, it’s a system blind to demographic aspects like race, gender and location. Underrepresented groups in the financial world are typically women and people of color. Going Public aims to provide opportunities to all viewers while they watch.

For more information about the show and the featured companies, please visit GoingPublic.com

About Going Public: Season 1

For the first time ever, viewers around the world will have the opportunity to invest in five featured companies at the Regulation A+ price. The series will allow viewers to click-to-invest right on screen, creating an interactive viewing experience and unique investing opportunity. Existing customers and new fans can now invest in the companies they believe in alongside traditional institutional investors as the series unfolds. 

Over the course of the show, the leadership of featured companies will share their vision, mission, product offerings and values. Viewers will gain access to behind-the-scenes footage as founders are exposed to guidance from notable mentors along the way, and then watch with anticipation to see how the journey unfolds by the end of season 1.

Watch Going Public Fall 2021 right here on Entrepreneur.com. 

In addition to hosting Season 1 of Going Public, this year Lauren Simmons is working on releasing an upcoming book about personal finance and a new exclusive podcast on Spotify. 

Disclosures

Latest

This Digital Campaign Celebrates the Fast-Growing Workforce of Web Creators

Elementor's VP of Marketing discusses the company's digital campaign and how web creators fit into the larger creator economy.

Watch the 60-Second Pitch That Landed a $500,000 Investment

Find out which companies impress our investors on another exciting episode of 'Elevator Pitch.'

Why This CEO Believes Entrepreneurship Is as Important to Learn as Geometry

Ayele Shakur shares her bold plan to make entrepreneurship education a requirement for high-school students and explains why business leaders should get on board.

How this Healthcare Entrepreneur is Disrupting the Fertility Space

The Founder and CEO of Inception Fertility shares how his family's road to parenthood inspired a brand that's making fertility treatment more accessible and the patient experience at the heart of what they do.

Can a Sex-Enhancement Product Score a $100K Deal in 60 Seconds?

Don't miss the new 'Entrepreneur Elevator Pitch' episode. Watch now!

Why This Company Is Providing Financial Services for the Blockchain Space

The co-founder and managing partner of Nexo shares how his company has expanded from a lending service to a 360-degree financial management platform.

'Wowing' Users Since 2010

CEO Girish Mathrubootham's Freshworks became first-ever Indian SaaS startup to have been listed on the prestigious Nasdaq

This Doctor Uses Machine Learning to Identify Overlooked Causes of Infertility

The founder of Pregmune shares how his company is revolutionizing the treatment of fertility care.

The Four Tools Every Entrepreneur Must Implement to Grow Revenue and Save Time

Matt Gartland breaks down all the tools you need, and how much you should spend on them

Epic Investor Fail: Why These Entrepreneurs Got Thrown Out Of Our Boardroom

Don't miss this tense, new 'Entrepreneur Elevator Pitch' episode. Watch now!

What Is an Organic Growth Formula, and How Can It Help Your Business?

Lexie Smith started doing PR when she was 18 years old, and now she's teaching entrepreneurs around the world how to grow their businesses.

This Is Your Brain on Junk Food

In this video, we reveal what really happens to your brain when you eat junk food and how it could alter your cognitive performance for the worse.

Discover Entrepreneur Series

Whether you need advice on how to get your business off the ground or you’re just looking for inspiration, our video series have something for everyone. Browse our library below to find a series that speaks to you and your interests.

  • THEIR JOURNEY. Your decision. An original docuseries streaming weekly on Entrepreneur.com premiering Fall 2021!
  • Your favorite pitch show is back with new entrepreneurs pitching Entrepreneur's investors.
  • Host Nicole Walters interviews small business founders to discuss their unique challenges and experiences running and growing a business. 
  • Jessica Abo covers the causes people care about, the powerful work they do and how they got to where they are in the first place.
  • Bestselling author, Ben Angel, takes his audience on a journey into the entrepreneurial mind to uncover why we do what we do through his powerful short films and educational videos so you can unleash your ideas and potential.
  • Watch our staff interview top entrepreneurs and report on location in these Entrepreneur.com exclusive videos.