Thursday, 11 November 2021 10:23

ESET named a Major Player in two Modern Endpoint Security IDC MarketScape reports

0
Shares
By ESET

COMPANY NEWS: ESET, a global leader in cybersecurity, has been recognised as a Major Player in two IDC MarketScape reports – the Worldwide Modern Endpoint Security Enterprise 2021 Vendor Assessment and the Worldwide Modern Endpoint Security SMB 2021 Vendor Assessment. Together, the reports assess vendors’ endpoint security offerings across the SMB and enterprise markets.

Through a mix of surveys and interviews with market leaders, participants and end users, IDC MarketScape is known for providing in-depth quantitative and qualitative technology market assessments of different vendors’ capabilities. The reports’ assessment criteria focused on two main categories – an organization’s capabilities and its strategies. While the capabilities category focuses on the company’s offerings today, the strategies category looks at how the vendor’s strategy will deliver on what customers need in three to five years’ time.

The two reports focus on the importance of robust modern endpoint security for organizations both small and large. Modern endpoint security products protect personal computing devices from cyberattacks through detect and response mechanisms. One of the two mechanisms, endpoint protection platforms (EPP), reach detection verdicts and initiate responses in real time and autonomously, without human involvement. Endpoint detection and response (EDR) is the second stage of detection and response against cyberattacks that have evaded EPP detection. With EDR, the time to reach detection verdicts and initiate responses can span minutes to days depending on the severity of the threat itself.

In both reports, ESET was noted for reinvesting its profits into software development, core threat research, and threat hunting – the essential areas for advancing its products. ESET was also recognized for its local language support across an expansive base of global customers. ESET's participation in independent EPP and EDR evaluations and willingness to put its products to the test was highlighted, as well as its broad and natively integrated cross-product platform solutions. Customers also benefit from the in-house threat hunting services and the unique threat data it collects and analyses. 

Pavol Balaj, Segment Director for Enterprises at ESET comments, “We are very proud to be named a  Major Player in the IDC MarketScape  evaluation of our endpoint solutions. With cyber-attacks being one of the most pertinent threats to modern businesses, at ESET we invest heavily in our people and our technology to deliver solutions that address the constantly evolving threat landscape. We will continue on our path of innovation to ensure the highest possible level of protection for our customers and partners.”

Michal Jankech, Segment Director for SMB and MSP at ESET comments, “Here at ESET, we are committed to protecting businesses of all sizes and equipping them and our MSP partners with cutting edge modern endpoint security. We are proud that our continued investment in our customers and partners, through our ever-improving services and solutions, is recognized externally too.”


Subscribe to ITWIRE UPDATE Newsletter here JOIN our iTWireTV our YouTube Community here BACK TO LATEST NEWS here

PROMOTE YOUR WEBINAR ON ITWIRE

It's all about Webinars.

Marketing budgets are now focused on Webinars combined with Lead Generation.

If you wish to promote a Webinar we recommend at least a 3 to 4 week campaign prior to your event.

The iTWire campaign will include extensive adverts on our News Site itwire.com and prominent Newsletter promotion https://itwire.com/itwire-update.html and Promotional News & Editorial. Plus a video interview of the key speaker on iTWire TV https://www.youtube.com/c/iTWireTV/videos which will be used in Promotional Posts on the iTWire Home Page.

Now we are coming out of Lockdown iTWire will be focussed to assisting with your webinatrs and campaigns and assassistance via part payments and extended terms, a Webinar Business Booster Pack and other supportive programs. We can also create your adverts and written content plus coordinate your video interview.

We look forward to discussing your campaign goals with you. Please click the button below.

MORE INFO HERE!

INTRODUCING ITWIRE TV

iTWire TV offers a unique value to the Tech Sector by providing a range of video interviews, news, views and reviews, and also provides the opportunity for vendors to promote your company and your marketing messages.

We work with you to develop the message and conduct the interview or product review in a safe and collaborative way. Unlike other Tech YouTube channels, we create a story around your message and post that on the homepage of ITWire, linking to your message.

In addition, your interview post message can be displayed in up to 7 different post displays on our the iTWire.com site to drive traffic and readers to your video content and downloads. This can be a significant Lead Generation opportunity for your business.

We also provide 3 videos in one recording/sitting if you require so that you have a series of videos to promote to your customers. Your sales team can add your emails to sales collateral and to the footer of their sales and marketing emails.

See the latest in Tech News, Views, Interviews, Reviews, Product Promos and Events. Plus funny videos from our readers and customers.

SEE WHAT'S ON ITWIRE TV NOW!

BACK TO HOME PAGE

Related items

Share News tips for the iTWire Journalists? Your tip will be anonymous