David’s Bridal LLC tried the usual methods to recruit and retain workers in a tight labor market, including raising wages and offering cash bonuses for referrals. Then the wedding dress retailer decided on a different approach: inviting employees to model in its advertising.
Companies across industries are dangling new incentives to counteract a labor shortage that has made it harder for U.S. employers to find and hold on to workers. The Labor Department said last month that the number of people voluntarily quitting their jobs surged to a record high in August.
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