Kate Middleton and Prince William appear to be following in the footsteps of Prince Harry and Meghan Markle by releasing photographs in another one of the Sussexes' trademark styles. This time, they were snapped walking away from the camera. The Duke and Duchess of Cambridge, both 39, shared a behind-the-scenes shot as they arrived at the Clydeside Distillery to attend the Earthshot reception at COP26 in Glasgow last night.

Last night, the Duke and Duchess of Cambridge shared photographs on Instagram as they walked into the evening reception in Glasgow. In the above image, the couple can be seen with their backs to the camera as they greet Earthshot prize winners at the distillery.

The image bears a striking similarity to a series of photographs shared by Harry and Meghan during their time as working royals. The couple made the style their signature at Christmas 2018 when they released their festive card (pictured). It featured a previously unseen wedding snap as they stood with their backs to the camera and watched fireworks erupt over the grounds of Frogmore House, Windsor, where their evening reception was held.

The Duke, 35, and Duchess of Sussex, 39, released a similar style of photo which saw them walking away from the camera during their Megxit tour in March 2020 (pictured). It comes after Prince William and Kate last week drew comparisons to Prince Harry and Meghan by releasing photographs in black and white - and choosing to share their rare moments of public affection.

Brand expert Nick Ede predicted the public could expect to see 'many more' of these type of images from the Duke and Duchess of Cambridge, sharing: 'This behind the scenes – almost candid – image is one that we have associated with Meghan and Harry's most famous images.' He continued: 'The rawness of the image gives the viewer an intimate insight into the Cambridges, and I think that as they are stepping up their brand and visibility. This is just a progression that will engage fans around the world.' Pictured: Kate behind the scenes at the Earthshot Prize Awards ceremony. 

Ede continued: 'We have seen behind-the-scenes shots from pop stars coming off stage to actors taking a bow, etc. These are always candid moments that have an enduring appeal and bring a human touch to the image, which is something Meghan and Harry have done on numerous occasions.' He went on to say: 'This image creates a very strong narrative and I think we can expect many more of these types of images to be released in the future.' Pictured: Kate behind-the-scenes in a recycled Alexander McQueen dress at the Earthshot Prize Awards ceremony last month. 

Last month, royal photographer Chris Jackson, who is married to The Duchess of Cambridge's stylist and close friend Natasha Archer, 34, took to Instagram and explained how he captured a series of behind-the-scene pictures from the Earthshot Prize Awards on Sunday at Alexandra Palace in London. Among the black-and-white images, which were shared to the Duke and Duchess of Cambridge's social media account, there is one in which Kate is seen putting a loving hand on Prince William's lower back in a rare display of public affection, and they are captured looking intensely in each other's eyes and smiling at one another.

William and Kate have always acknowledged the Queen's wishes for royal family members to avoid loved-up displays in public. However, photographer Glenn Gratton previously told FEMAIL the Duchess of Sussex is putting her own stamp on royal photos by releasing them in black and white. It comes after Meghan, 40, and Harry, 37, have plumped for black and white pictures on a number of important occasions, including their official engagement shoot and their first Christmas card. Pictured: Harry and Meghan at the photoshoot where they introduced Archie to the world. 

In another adorable photograph from last month's engagement, a dapper dressed Prince William pulls back the curtain as he and Kate are seen smiling and laughing together.

Elsewhere, two poignant individual shots of the pair show them both reflecting before they're about to go on stage to give their speeches on the importance of looking after the environment for several generations to come. Alongside the series of snaps, Chris penned: 'Some of you may have noticed I was a little quiet after the Earthshot awards… This was because I had a fantastic opportunity to shoot "behind the scenes" with the Duke and Duchess of Cambridge and the groundbreaking environmental initiative that will do a huge amount to change the narrative over the next few years.'

Chris continued: 'It was special to witness the passion and energy that went into this event from close quarters and performances from talented artists such as @teddysphotos @ksi and @coldplay. I think these pictures illustrate some the depth of feeling throughout the event.'

However, the choice of the monochrome snaps comes after Prince Harry and Meghan chose two black-and-white family photos to announce Meghan's pregnancy with Lilibet, where the royal couple can be seen posing in the grounds of their $14 million Californian mansion in front of a 'tree of life.'

Speaking to Femail, photographer Glenn Gratton said Meghan is 'image conscious' and would have carefully thought through which photos to release. He added black and white is 'in vogue' and is a way for the royal mother to distance her photos from the high contrast, filtered photos that flood social media feeds. The Duke and Duchess of Sussex made a statement when they released two of the three official engagement photos (pictured) in black and white.

The engagement snaps, taken by Alexi Lubomirski, captured the couple looking loved-up in the grounds near Frogmore Cottage, in Windsor. Harry and Meghan also opted to have some black and white photos on their wedding day, later choosing one of them standing with their backs to the camera as their first Christmas card. Royal expert Duncan Larcombe previously said the Duke and Duchess of Sussex are competing in a 'petty transatlantic popularity contest' with the Duke and Duchess of Cambridge. Speaking to The Sun, Duncan said: 'William and Kate are quite clear they need to do more to sell themselves as a couple, family and personalities.'