Campaign India Team
2 days ago

Live blog: News updates - week of 25 October

In the news: Castrol, Nykaa

Tiger Shroff for Castrol 

 

Castrol, an engine oil brand for two-wheelers, has appointed Tiger Shroff as its brand ambassador. With this association, Castrol aims to promote its 5-in-1 full synthetic formula through the campaign ‘The man and the machine’ conceptualised by Schbang. 

 
Nykaa acquires skincare brand Dot & Key
 
Beauty and fashion ecommerce platform, Nykaa, has announced the acquisition of Kolkata-based skincare brand, Dot & Key. This is the first D2C (direct to consumer) beauty brand to join Nykaa’s stable of owned brands. 
 
Source:
Campaign India