Wednesday, August 1, 2001 6:02PM IST (12:32PM GMT)
Copious Sunsilk activities lined up for the seven day 'Lakme India Fashion week'
New Delhi, Delhi, India: Sunsilk, the leading hair and fashion beauty hair brand from Hindustan Lever Ltd will showcase the latest trends in hair fashion at the 'Lakme India Fashion Week' to be held in Mumbai in August this year. Sunsilk is the associate sponsor of the event and will bring together in an integrated manner hair and fashion across all spectrums of their consumers. Sunsilk will have a 'Hair Salon' at the event and will co-ordinate two workshops on hair colouring, styling, cuts and trends for the salon trade. Leading celebrity hairstylist Joseph Neeko Abriol from the US will showcase his expertise on hair fashion at the workshop and work on Indian celebrities hair creating the 'Sunsilk Celebrity Look of the Day' along with 'Sunsilk Hair Experts' Jawed Habib and Samantha Kochhar. The weeklong Sunsilk activities will culminate in a grand Sunsilk Fashion show that will unravel the range of Sunsilk Pro-Colour in fusion with hair and fashion.