He is of the opinion that “consumers as well as brands lack information and education about the real price and environmental impact of counterfeits and legal goods they buy.”
The company develops concealed and individual marking concepts that ensure maximum counterfeit protection, because it is impossible to recreate a marking solution and its evaluation. “By changing the spectral fingerprint, we can detect products without changing their characteristics. We at Tailorlux believe that this is more than another identifier like a hangtag or data-matrix code; our solution contributes to the digitisation of natural and man-made-fibres and other polymers,” Herzog told Fibre2Fashion in an interview.
Click here for the full interview.
Fibre2Fashion News Desk (KD)