Victoria's Secret says it will bring back its runway show. Take a look at how the fashion event changed over the years.

·10 min read
VSFS 2018
The 2018 Victoria's Secret Fashion Show. Dimitrios Kambouris/Getty Images
  • Victoria's Secret CEO Martin Waters said the company's annual fashion show will be back.

  • The brand canceled its runway show in 2019. A date for the new fashion event hasn't been announced yet.

  • Waters said the fashion show will return in "a way that's culturally relevant in the coming years."

  • Visit Insider's homepage for more stories.

The first Victoria's Secret Fashion Show took place in 1995 at the Plaza Hotel in New York.

The first Victoria's Secret fashion show was held in 1995 in New York.
1995 was the first year Victoria's Secret fashion show was held. Ron Galella/Getty Images

The models wore slinky slips and shiny bras.

By 1996, the fashion show had better lighting but was still focused on lingerie.

victoria's secret 1996
Things have changed. Mark Cardwell/REUTERS

Baby dolls were extremely popular.

The show had started to become a bigger deal by 1998.

victoria's secret 1998
These outfits had a lot of matching elements. REUTERS

In addition to costumes, wings made their first appearance on the runway this year.

By 1999, the wings had become the show's focal point.

victoria's secret 1999
One model appears to be flying. REUTERS

The show had an ethereal feel.

The underwear was no longer the main focus.

victoria's secret fashion show 1999
This outfit resembles a fairy costume. AP

It was just one element of the costumes.

And models like Tyra Banks started to own the runway.

tyra banks victoria's secret 1999
Tyra Banks. AP

Banks walked the runway in silver lingerie with a billowing cape behind her.

In 2000, the show was held at the Cannes Film Festival as a part of the Cinema Against AIDS 2000 gala. It raised $3.5 million.

'Victoria's Secret' as part of the Cinema Against AIDS 2000 gala event to benefit amfAR
These wings may have been over-the-top, but overall her look was subdued. REUTERS

Source: The Dallas Morning News

In 2001, the show moved to Bryant Park in New York City.

molly sims victoria's secret fashion show
Molly Sims. AP

Model Molly Sims walked the runway with much larger angel wings — the trend had become iconic.

In 2002, the show moved to New York's Lexington Avenue Armory. Gisele Bündchen was followed down the runway by protestors from PETA for wearing fur. She seemed unperturbed.

gisele bundchen 2002 victoria's secret
This was a memorable moment. AP

It was an iconic moment in the show's history.

During these early years, the brand began to recognize a core group of models, including Heidi Klum, Tyra Banks, and Gisele Bündchen. Here they are in 2003.

victoria's secret angels 2003
These women are legendary supermodels. AP

All were Victoria's Secret Angels.

After a hiatus in 2004, the 2005 show debuted the biggest wings yet.

victoria's secret 2005 heidi klum and seal
Heidi Klum and Seal. AP

Musician Seal serenaded the models, including then-wife Heidi Klum.

The costumes were also becoming more elaborate than ever before.

victoria's secret 2005
This costume was a lot. AP

Models have since walked the Victoria's Secret runway wearing even wilder ensembles.

The 2005 Angels posed as a group, too. This was the final show for Tyra Banks who left to launch her television career.

models 2005 victoria's secret fashion show
Tyra Banks went on to do some pretty big stuff. AP

Source: Associated Press

The following year, Victoria's Secret's playful sub-brand Pink made its runway debut at the Kodak Theater in Los Angeles.

victoria's secret pink fashion show
Pink is a mainstay in the show nowadays. AP

Source: Fashionista

And the 2006 show couldn't pass by without even larger wings. This show was Gisele Bündchen's final walk with Victoria's Secret.

2006 angel wings victoria's secret
Gisele Bündchen. AP

Source: New York Daily News

Heidi Klum walked down the runway looking like a huge snowflake in 2007.

victoria's secret heidi klum 2007
Heidi Klum's look really stood out. AP

Many of the wings models wear don't look much like wings at all.

The 2008 show was at Fontainebleu Miami Beach in Florida.

2008 victoria's secret show
This cape has a dark and elegant design. AP

The outfits were even more dramatic and vampy.

Heidi Klum carried this giant bow down the runway in 2008.

heidi klum 2008 victoria's secret
This bow is truly a look. AP

Pink bows are a recognizable part of the Victoria's Secret brand.

In 2009, the show was back at the Lexington Avenue Armory.

2008 Pink angel wings victoria's secret
The Pink brand has a unique personality. AP

The Pink models showed off their own brightly colored wings.

But they couldn't beat 2010's Victoria's Secret Angel wings.

2010 victoria's secret
These wings are seriously huge. AP

The looks models wore at the Victoria's Secret Fashion Show became bigger and bolder over the years.

In fact, all the props were bigger in 2010.

victoria's secret 2010 props
A model walked the runway with a large weight. AP

In reality, the models had to do a lot of training before the show.

The 2011 Victoria's Secret Fashion Show was huge.

victoria's secret super woman theme 2011
The 2011 show was memorable. AP

Kanye West performed, there was a superhero theme, and the runway was filled with sparkles.

But 2012 surpassed 2011 with an even bigger stage and setup.

victoria's secret fashion show 2012
Rihanna danced with one of the models. AP

Even Rihanna made an appearance.

There was also a new order of supermodels in 2012, including Adriana Lima, Alessandra Ambrosio, and Candice Swanepoel, among others.

victoria's secret angels 2012
A new generation of Angels. AP

Angels had a special contract with Victoria's Secret, which meant they had obligations to the brand that a runway model may not have had.

The shows became more elaborate over the years.

2013 victoria's secret
The Victoria's Secret Fashion Show costumes are iconic. AP

2013 was all about feathers.

Taylor Swift also performed in the 2013 show.

victoria's secret taylor swift karlie kloss 2013
Swift wore a British-inspired outfit. AP

Swift performed alongside her model friend Karlie Kloss.

2014 had stage designs that effortlessly changed throughout the show.

Victoria's Secret Fashion Show 2014
This set was intricate. Dimitrios Kambouris/Getty Images

The background to the runway became more creative over the years.

In this 2014 shot, it doesn't even look like the same stage.

Victoria's Secret Fashion Show 2014
A totally glam backdrop. Dimitrios Kambouris/Getty Images

The gold background matched the theme of the show's segment.

2014 also had the first dual fantasy bras. Lima and Ambrosio's bras were valued at $2 million each.

Victoria's Secret Fashion Show 2014
Adriana Lima and Alessandra Ambrosio. Dimitrios Kambouris/Getty Images

The fantasy bra concept dates back to 1996, but this was the first year two models got to wear them.

In 2015, the show featured new fashion "it" girls like Gigi Hadid and Kendall Jenner.

kendall jenner victoria's secret fashion show 2015
Kendall Jenner. AP

Gigi Hadid's sister Bella also walked the runway.

In 2015, model Maria Borges wore her hair natural and close-cropped, which was a critically lauded move.

Victoria's Secret Fashion Show 2015
Maria Borges. Jamie McCarthy/Getty Images

Source: Essence

In 2016, there was more natural hair than ever before on the runway, according to the Victoria's Secret show's hairstylist.

victoria's secret fashion show 2016
Jourdana Phillips. Pascal Le Segretain/Getty Images

Source: Refinery 29

The show was held in Paris, France.

victoria's secret fashion show 2016
The 2016 PINK models. Dominique Charriau/Getty Images

Of the 51 women walking in the show, 18 of them were newbies.

In 2017, 56 models walked in the runway show, which was held at the Mercedes-Benz Arena in Shanghai, China.

victoria's secret clas of 2017
The cast was lauded as racially diverse. Frazer Harrison/Getty Images

Of the group, 13 were official Angels and 14 were newcomers.

However, the show was plagued with problems before it even began. Then, during the show, model Ming Xi fell on the runway.

Ming Xi Vs
She recovered gracefully. Aly Song/Reuters

Read more about Xi's fall and the drama surrounding the show.

All drama aside, there were some stunning looks.

martha hunt stella maxwell
Angels Martha Hunt and Stella Maxwell. Frazer Harrison/Getty Images

The brand collaborated with Balmain, which added an edgy vibe to the show.

There weren't a whole lot of wings on the runway, though. Instead, many of the brand's top models sported flowing, Grecian sleeves.

bella hadid look 2

You can see all the looks here.

In some ways, the show marked the end of an era. Just before walking, longtime Angel Alessandra Ambrosio announced that it would be her last show.

vs models 2017
The Victoria's Secret Angels posed together on the runway. Matt Winkelmeyer/Getty Images

All things considered, the show went well.

The 2018 show was held in New York City after two years abroad.

VSFS 2018
The 2018 Victoria's Secret Fashion Show. Dimitrios Kambouris/Getty Images

Of the 60 models who walked in the show, 18 were newcomers.

The same year, newcomer Kelsey Merritt made history as the first Filipino woman to walk in the Victoria's Secret Fashion Show.

Kelsey Merritt walks the runway at the 2018 Victoria's Secret Fashion Show.
Kelsey Merritt walks the runway at the 2018 Victoria's Secret Fashion Show. Dimitrios Kambouris/Getty Images

The 22-year-old model shared an Instagram video of her emotional reaction to being cast in the show.

Winnie Harlow also made her debut in the 2018 fashion show.

Winnie Harlow walks the runway at the 2018 Victoria's Secret Fashion Show. 2
Winnie Harlow walks the runway at the 2018 Victoria's Secret Fashion Show. Dimitrios Kambouris/Getty Images

Before walking in the show, the 24-year-old Canadian model told Vogue she wanted to promote body positivity on the runway.

"Representation is so important, and I want to [stand for] all women," she told Vogue. "Every single woman."

The brand partnered with designer Mary Katrantzou, who created edgy floral ensembles - like this one, which included a parachute for wings, worn by Gigi Hadid.

Gigi Hadid victorias secret fashion show 2018
Gigi Hadid walks the runway at the 2018 Victoria's Secret Fashion Show. Dimitrios Kambouris/Getty Images

Hadid returned to the fashion show this year after missing it in 2017.

See all the looks from the 2018 fashion show here.

Like Gigi Hadid, Kendall Jenner returned to the runway after missing the 2017 show.

kendall jenner victorias secret
Kendall Jenner skipped the show last year. Dimitrios Kambouris/Getty Images

Naturally, Kris Jenner was sitting front row in the audience and even recorded her daughter walking down the runway on her phone.

The 2018 show was Angel Adriana Lima's last.

adriana lima victorias secret fashion show 2018
Adriana Lima said an emotional goodbye to the Victoria's Secret Fashion Show. Thomas Concordia/Getty Images

The veteran Victoria's Secret model and longest-running Angel walked in her 20th and final show in 2018. The brand honored her by playing a "Thank You Adriana" video that compiled moments from her modeling career before she walked down the runway and bid a tearful goodbye to the show.

The 2019 fashion show was canceled due to a decline in viewership.

Victoria's Secret ditches its Angels
The 2018 fashion show was the last. Photo by J. Lee/FilmMagic

The Victoria's Secret fashion show was canceled after being held annually for decades. In 2019, Leslie Wexner, the former CEO of the brand's parent company, L Brands, confirmed in an email sent to employees that the runway show wouldn't be broadcast on network TV, according to Harper's Bazaar.

Viewership of the show dropped after Ed Razek, the former chief marketing officer of L Brands, said in a 2018 interview with Vogue that he didn't believe the annual fashion show should feature "transsexuals" because "the show is a fantasy."

Razek issued a formal apology, but less than a year later, Victoria's Secret announced it was not moving forward with its annual event.

Victoria's Secret announced in 2021 that it will bring back its annual fashion show without the Angels.

Priyanka Chopra Jonas and Megan Rapinoe were announced as the new faces of Victoria's Secret in 2021.
Priyanka Chopra Jonas and Megan Rapinoe were announced as the new faces of Victoria's Secret in 2021. Andreas Rentz/Gareth Cattermole/Getty Images

Victoria's Secret CEO Martin Water told investors that the company was going to "get back into the fashion show business," according to CNBC. However, a date has yet to be announced for the runway show.

"We're not in a hurry to announce when that will be or how that will be ... but we will redefine it in a way that's culturally relevant in the coming years," he said.

In June, Victoria's Secret announced it was done using its Angels, and is partnering with a group of inspirational women, including Priyanka Chopra Jonas and Megan Rapinoe, who will be the new faces and voices of the brand.

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