Budget tyres from Asia: Michelin’s Taneja calls for cleansing of the market
Anish Taneja: “We demand higher quality standards within tyre regulations in order to cleanse the markets” (Photo: NRZ / Christian Marx)
The chief executive officer of Michelin’s Europe North Region has spoken out against “cheap products from Asia and their dumping prices.” In an interview with German newspaper Bild, Anish K. Taneja, who also serves as the president of the German Rubber Manufacturers Association (wdk), emphasised that tyres such as these are not environmentally sustainable, nor are they sustainable for consumers or for local jobs.
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