MX Player, Disney+Hotstar, and ZEE5 were the Top 3 OTT Platforms in Week 24 of 2021 (June 13 – June 19), per Chrome OTT’s popular list of Top 12 OTT platforms. During week 24 MX Player‘s Indori Ishq secured the top spot on both the Top Shows list as well as the Top Binged list.
Following Indori Ishq was ZEE5‘s Sunflower and Amazon Prime Video‘s The Family Man S2 which secured the second and third spot on both— the Top Shows list and Top Binged list— respectively. During this week Amazon Prime Video’s Sherni was the top movie.
Top 12 OTT Platforms in Week 23 of 2021 (June 13 – June 19)
MX Player, Disney+Hotstar and ZEE5 were the three top OTT platforms in India. MX Player was the top OTT platform with a reach of 9.38% translating into 53.87 million unique viewers, followed by Disney+Hotstar with 40.97 million unique viewers and a reach of 7.14%.
ZEE5 came in third place with a reach of 0.77% translating into 4.45 million unique viewers.
Top Platforms: At a glance
| Platform | Reach | Unique viewers (In Million)* |
| Disney+ Hotstar | 6.50% | 37.30 |
| MX Player | 3.71% | 21.33 |
| Sony LIV | 0.76% | 4.36 |
| Amazon Prime Video | 0.72% | 4.15 |
| ZEE 5 | 0.70% | 4.04 |
| VOOT | 0.66% | 3.81 |
| Netflix | 0.59% | 3.38 |
| ALT Balaji | 0.46% | 2.61 |
| ULLU | 0.15% | 0.83 |
| TVF | 0.04% | 0.21 |
| Eros Now | 0.02% | 0.07 |
Disclaimer: Platform level data is captured regardless of whether consumed via a paid subscription or by sharing of credentials amongst non-subscribers.
Top 10 Shows
MX Player‘s Indori Ishq was the top show with a reach of 7.15% translating into 41.02 million unique viewers, followed by ZEE5’s Sunflower that clocked in 40.11 million unique viewers and a reach of 6.98%.
Amazon Prime Video‘s The Family Man S2 came in third place with a reach of 6.65% translating into 38.14 million unique viewer.
Top 10 shows – unique visitor numbers:
| Shows | Reach | Unique viewers (In Million)* |
| Indori Ishq (MX Player) | 7.15% | 41.02 |
| Sunflower (Zee5) | 6.98% | 40.11 |
| The Family Man S2 (Amazon Prime) | 6.65% | 38.14 |
| Broken But Beautiful S3 (MX Player) | 4.53% | 25.98 |
| Loki (Disney+ Hotstar) | 1.95% | 11.17 |
| Elite S4 (Netflix) | 1.28% | 7.35 |
| Lupin S2 (Netflix) | 1.14% | 6.53 |
| Maharani (Sony LIV) | 1.06% | 6.07 |
| Runaway Lugai (MX Player) | 0.84% | 4.80 |
| Sweet Tooth (Netflix) | 0.75% | 4.34 |
Disclaimer: Show level data is captured regardless of whether consumed via a paid subscription, pirated /alternate platforms or by sharing of credentials amongst non-subscribers. As a result of which the reach of a show could be higher than that of the platform itself.
Top Binged Show
MX Player‘s Indori Ishq was the top show with a reach of 3.21% translating into 18.46 million unique viewers, followed by ZEE5‘s Sunflower that clocked in 18.05 million unique viewers and a reach of 3.14%.
Amazon Prime Video‘s The Family Man S2 came in third place with a reach of 2.33% translating into 13.35 million unique viewer.
Table: Top Binged Shows Unique viewers:
| Binged Shows | Reach | Unique viewers (In Million)* |
| Indori Ishq (MX Player) | 3.21% | 18.46 |
| Sunflower (Zee5) | 3.14% | 18.05 |
| The Family Man S2 (Amazon Prime) | 2.33% | 13.35 |
| Broken But Beautiful S3 (MX Player) | 1.81% | 10.39 |
| Elite S4 (Netflix) | 0.51% | 2.94 |
| Loki (Disney+ Hotstar) | 0.49% | 2.79 |
| Lupin S2 (Netflix) | 0.31% | 1.76 |
| Maharani (Sony Liv) | 0.24% | 1.39 |
| Sweet Tooth (Netflix) | 0.22% | 1.21 |
| The Gift S3 (Netflix) | 0.19% | 1.08 |
Top Movies
Amazon Prime Video‘s Sherni was the top movie in week 24 with 31.74 million unique viewers translating to a reach of 5.53% followed by Netflix‘s Jagame Thandiram and and Amazon Prime Video‘s The Little Things.
Netflix‘s Jagame Thandiram clocked in 8.12 million unique viewers translating to a reach of 1.41%. And Amazon Prime Video‘s The Little Things garnered a reach of 1.36% with 7.78 million unique viewers.
Top Movies: At a glance
| Movies | Reach | Unique viewers (In Million)* |
| Sherni (Amazon Prime) | 5.53% | 31.74 |
| Jagame Thandiram (Netflix) | 1.41% | 8.12 |
| The Little Things (Amazon Prime) | 1.36% | 7.78 |
| Silver Skates (Netflix) | 0.93% | 5.33 |
| Alpha (MX Player) | 0.59% | 3.38 |
| Skater Girl (Netflix) | 0.55% | 3.15 |
| Awake (Netflix) | 0.48% | 2.76 |
| Fatherhood (Netflix) | 0.42% | 2.46 |
| Luca (Disney+ Hotstar) | 0.39% | 2.21 |
| Shaadisthan (Disney+ Hotstar) | 0.38% | 2.17 |
Chrome DM’s Chrome OTT service is available to subscribers via app and the internet, and covers and provides information on all detailed aspects of OTT players across 3429 towns and 5,93,615 villages, translating to 574 million Internet Users, along with the customized dashboards and analytics.
These include:
- Live viewership of platforms/shows on-the-go
- Real-time migration of platforms on-the-go
- Customised Web Dashboard on-the-go
- Rich & comprehensive client interface for detailed viewership, share, TSV data reports by demographic by genre and by market on-the-go
Chrome DM’s COTT(www.chromeott.com): All primary inputs are a hybrid of auto generated data via Chrome DM’s SDKs & captured content consumption via Chrome DM’s survey apps. E.g. Top Platforms & Top Shows modules are auto generated from the SDKs, whereas artiste affinity/ awareness scores come from the Chrome DM’s survey apps. These inputs are captured across a subset of Chrome’s panel of 70,406respondents. The surveys are conducted on base of the following parameters: Demographics, Sociographies and Psychographics. Amongst the multiple insights the Chrome OTT Panel provides to its subscribers are inputs that can help with content evaluation and planning, through measurements of actor affinity and ratings of their on-screen presence, which would assist content makers to identify the right talent for the right genre or theme of shows.