Crisis publicist/reputation management pro Josh Nass paid $1.8 million for a Trump Tower pad in all cash deal — far less than the $2.3 million that the seller, Dalimar Assets Inc., paid for it in 2006.
The sale was first reported by OK Magazine and Nass did not use a broker.
Nass’s new unit at 721 Fifth Ave. was once on the market for $4.3 million back in 2014. Its last asking price had been brutally slashed to $2 million.
The two-bedroom, 2½-bath unit is 1,477 square feet and it is directly below a unit that Melania Trump bought from the Trump Organization.
Nass already had ties to the building before he bought in it, as he once arranged a meeting for Russia’s chief rabbi, Berel Lazar, and Jason Greenblatt, who became President Trump’s Middle Eastern envoy.
The main bedroom comes with a large walk-in closet and a marble ensuite bathroom. There’s also a small chef’s kitchen, built-in sound, limestone floors and Fifth Avenue views.
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Trump Tower prices were down during Trump’s presidency. In 2019, Vincent Gallo bought a unit for $1.47 million that had been asking $3.4 million in 2017. But now that the barricades are down, prices appear to be on their way up.
The purchase, Nass tells Gimme, is “not a bet on Trump.” Instead, he says, “It’s a bet on New York City’s comeback and Fifth Avenue and 56th Street being the center of the city and the world.”
The listing brokers are Leonel Piraino and Rafael Salas of Brown Harris Stevens.