The Economic Times
English Edition
| 09 June, 2021, 02:50 PM IST | E-Paper
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    Creators get new tools to monetise their audience

    Illustration: Rahul Awasthi

    Synopsis

    Indian cos building paid-private communities, cohort-based platforms for creator economy

    How to help creators earn money directly from their audience? Quite a few Indian startups are doing or planning just that, in the backdrop of Big Tech firms like Facebook and Twitter providing an array of tools and options for creators to monetise their audience. Indian startups are building paid-private communities, cohort-based platforms, tipping features, and other tools to cater to the 2-5 million individuals in the growing creator economy
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