At 14 minutes past midnight on October 4, 2016, a 91-word text message dropped into Eddie Hearn’s mobile phone. The sender was Katie Taylor. Neither could have envisaged how that text would change their lives.

Hearn, who turns 42 on Wednesday, is a multi-millionaire on his way to becoming the most influential boxing promoter in the world. Taylor is the poster girl for professional women’s boxing, which, as a business, is still in its infancy.

Taylor, within seven weeks of that initial contact, made her professional debut at the Wembley Arena. She hasn’t looked back. Hearn acknowledges he took a punt – women’s professional boxing was in the backwaters at the time and he knew little or nothing about it.

The heady days of Jane Couch, Christy Martin and Laila Ali happened in a different century. Hearn and Taylor have changed how women’s pro boxers are now perceived. In that first message, Taylor promised Hearn she could do for professional boxing what she had already done for amateur boxing.

She lived up to her part of the bargain but so did Hearn’s Matchroom organisation. Last week’s new five-year multi-million-euro deal between Matchroom and DAZN, the global sports streaming company, has the potential to earn Taylor millions – provided she keeps winning.

Hearn doesn’t do sentiment, but he does treat Taylor as his special project and he has established a strong rapport with her manager Brian Peters – they speak on a daily basis.

DAZN have a special introductory subscription offer of €1.99 a month. Inevitably, the subscription will rise — it is $99.99 per annum in the United States. But they don’t do pay-per-view events and offer a huge range of sports, including soccer, basketball, hockey, and MMA.

DAZN have identified Taylor as their chief marketing tool in their campaign to grow their subscriptions and globalise women’s professional boxing, according to executive vice-president Joe Markowski.

“For us, we make decisions based on economic interests and the growth of our business and the health of our partners’ businesses,” said Markowski. “Katie Taylor drives our business forward in a really positive way. We want to continue working with her because it is good business for her and good business for us and for Eddie (Hearn).”

Taylor’s first fight on the DAZN platform is likely to be in early September in Leeds against the 2016 Olympic gold medallist Estelle Mossely.