Steelbird launches Doraemon face shields in India

June 01, 2021 15:01 IST | ANI Press Release

Steelbird Hi-tech India

You would like to read

New Delhi [India], June 1 (ANI/BusinessWire India): Asia's largest helmet manufacturer Steelbird Hi-tech India (SBHT) has launched Doraemon Face Shields for kids to help them cover their face and to safeguard the tiny tots against the pandemic.

Doraemon the cat-type robot from the 22nd century is one of the most-watched Cartoon characters on TV.

"With the widespread of the Coronavirus, this is the need of the hour. We thought of coming up with products in the kid's category that will give them ample protection and motivate them to adapt to the new normal. Since our brand is built around safety, we thought coming up with Face shields is in sync with our offerings. We also thought of giving it an interesting twist by tying up with Doraemon. This product is made after a lot of R & D to improve the efficiency and the fit aspect," said Rajeev Kapur, Managing Director, Steelbird Group, commenting on the current need of face shields for kids.

"Moreover, face masks can sometimes be uncomfortable for children, Face Shields can be a great alternative, providing protection against airborne particles. And like I mentioned, to encourage the kids to wear the protective gear we have collaborated with Doraemon as this character is very popular among kids. Offered in a variety of fun designs, the reusable shields are priced at 499 rupees each and are made using high-quality material, are easy to clean, and boast of crystal-clear transparency. The Face Shield's come with a comfortable padding for the forehead and an adjustable strap. They are very lightweight and will be loved by children," the brand explains.

The face shields are available for kids upto age 11 with 2 design variants for boys and one for girls. The face shields are available on Amazon and Flipkart.

Steelbird apart from producing its popular range of motorcycle helmets - Steelbird, Ares, Steelbird Air & Ignyte; and accessories, jackets, shoe cover, and riding gears, last year ventured into the health care segment. It is producing medical devices such as PPE kits, gloves, oximeter, and masks for the domestic market.

"Looking at the growing demand and need for offering quality and innovative medical devices Steelbird helmets made an entry into the pharma business last year. We have entered the medical device segment with our PPE kits, gloves, oximeter, and Herbal Immunity Booster SHOTs and N95 Masks," said Kapur.

This story is provided by BusinessWire India. ANI will not be responsible in any way for the content of this article. (ANI/BusinessWire India)

DISCLAIMER

(This story has not been edited by Business Standard staff and is auto-generated from a syndicated feed.)

Dear Reader,

Business Standard has always strived hard to provide up-to-date information and commentary on developments that are of interest to you and have wider political and economic implications for the country and the world. Your encouragement and constant feedback on how to improve our offering have only made our resolve and commitment to these ideals stronger. Even during these difficult times arising out of Covid-19, we continue to remain committed to keeping you informed and updated with credible news, authoritative views and incisive commentary on topical issues of relevance.
We, however, have a request.

As we battle the economic impact of the pandemic, we need your support even more, so that we can continue to offer you more quality content. Our subscription model has seen an encouraging response from many of you, who have subscribed to our online content. More subscription to our online content can only help us achieve the goals of offering you even better and more relevant content. We believe in free, fair and credible journalism. Your support through more subscriptions can help us practise the journalism to which we are committed.

Support quality journalism and subscribe to Business Standard.

Digital Editor