‘AMAR HAAT BANDHIBI’ PRESENTED BY ASHA AUDIO COMPANY
2 min read
Asha Audio Company presented a popular Bengali Folk Song, ‘Amar Haat Bandhibi’, sung by Aditi Chakraborty. Audio produced by Nilanjan Ghosh & Tushar Banerjee. The song is now available in Asha Audio’s YouTube channel and across all music platforms.
Aditi Chakraborty was Zee Bangla Saregamapa 2020-21 participant. She is the student of Iman Chakraborty, Tapas Ganguly (Student of pandit Ajoy Chakraborty). She is basically a folk singer but also comfortable in other genre like Sufi.
“This is the first solo project with Aditi. But I must say she has done it like a pro. Asha Audio loves to promote this kind of new talents. The video gives the feel of earthy rustic traditional Bengali folk. We are hopeful that the audience will love the song,” said Apeksha Lahiri, Asha Audio Company.
About Asha Audio Company
Asha Audio Company laid its foundation in May 1995 with the blessings of the legendry singer Asha Bhosle. In this journey of over 17 years, the company has been able to build up a catalogue of 400 titles. The audio major took a very bold step to establish contemporary music and launched albums of Mohiner Ghoraguli & Paraspathar in 1995 / 1996, which was followed by Chandrabindoo, Miles, Cactus, Fossils & Lakkhichhara. A major section of the company’s repertoire has been designed with Rabindrasangeet, which has a rich blend of artistes like Hemanta Mukhopahhyay, Debabrata Biswas, Subinoy Roy, Ajoy Chakraborty, Rezwana Chowdhury, Indrani Sen, Srikanta Acharya, Lopamudra Mitra, Jayati Chakraborty and the new age Bollywood playback singers like Shaan, Kavita Krishnamurti, Alka Yagnik, Babul Supriyo and Sadhana Sargam. Modern song segment has albums of Asha Bhosle, Amit Kumar, Kumar Sanu, Raghab Chatterjee, Manomay Bhattacharya, Rupankar & Subhamita amongst others. The company also has a unique collection of “Audio book” of “Sunday Suspense” in 3 volumes. In 2019, the founder of Asha Audio Company, Ms Mahua Lahiri demised.
With the shift towards digitally driven world as the physical format of Audio becoming nonexistent, Asha Audio is also penetrating the digital arena in a major way. Their music is available across digital platforms like Saavn, Gaana, iTunes, Wynk, YouTube, Spotify, rdio. Asha Audio’s YouTube channel has over 7,32,000 subscribers. Through ashaaudio.net, the official website of the company, it is also possible to purchase songs online. Asha Audio is also promoting their musical ventures intensely on Facebook, Twitter and Instagram.
