Disney+Hotstar, ZEE5 and MX Player were the Top 3 OTT Platforms in Week 19 of 2021 (May 9 – May 15),per Chrome OTT’s popular list of Top 12 OTT platforms.
Week 19’s report of how the OTT Platforms acquitted themselves, the Top 10 shows across OTT Platforms, the Top 10 Binged shows, and the Top Movies is out, and reveals that Disney+Hotstar’s Out of Love Season 2 was the top show during the week and secured the third spot on the top binged list. While MX Player‘s Ramyug secured the second spot on the top show list and the top spot on the top binged list.
Chrome OTT, which fills a major industry need-gap of credible currency for the measurement of usership metrics of the various OTT platforms that have seen a major upswing in sheer number of users and the time they spend on, with levels of engagement with, the OTT platforms, also reveals that in Week 19/21, Salman Khan starrer Radhe on ZEE5 was the Top Movie clocking in 16 million unique viewers.
Top 12 OTT Platforms in Week 19 of 2021 (May 9 – May 15)
Disney+Hotstar, ZEE5 and MX Player were the three top OTT platforms in India. Disney+Hotstar was the top OTT platform with a reach of 5.75% translating into 33.01 million unique viewers, followed by ZEE5 with 12.01 million unique viewers and a reach of 2.09%.
MX Player came in third place with a reach of 1.39% translating into 7.97 million unique viewers.
Top Platforms: At a glance
| Platform | Reach | Unique viewers (In Million)* |
| Disney+ Hotstar | 5.75% | 33.01 |
| ZEE 5 | 2.09% | 12.01 |
| MX Player | 1.39% | 7.97 |
| VOOT | 1.00% | 5.74 |
| Sony LIV | 0.88% | 5.03 |
| ALT Balaji | 0.22% | 1.23 |
| Amazon Prime Video | 0.20% | 1.16 |
| Netflix | 0.13% | 0.78 |
Disclaimer: Platform level data is captured regardless of whether consumed via a paid subscription or by sharing of credentials amongst non-subscribers.
Top 10 Shows
Disney+Hotstar’s Out of Love S2 secured the first spot with 8.69 million unique viewers— a reach of 1.51%. MX Player‘s Ramyug filled in the second spot with 7.53 million unique viewers— a reach of 1.31%.
In the third place came SonyLIV‘s Kathmandu Connection with a reach of 0.86% translating in 4.97 million vievers.
Top 10 shows – unique visitor numbers:
| Show | Reach | Unique viewers (In Million)* |
| Out of Love S2 | 1.51% | 8.69 |
| Ramyug | 1.31% | 7.53 |
| Kathmandu Connection | 0.86% | 4.97 |
| Love, Lust & Confusion | 0.81% | 4.67 |
| Mare of Easttown | 0.77% | 4.42 |
| Operation Mbbs | 0.75% | 4.33 |
| NRI Haadsa | 0.75% | 4.31 |
| Out of Her Mind | 0.72% | 4.15 |
| Shukla The Tiger | 0.72% | 4.14 |
| Last Man Standing S9 | 0.72% | 4.11 |
Disclaimer: Show level data is captured regardless of whether consumed via a paid subscription, pirated /alternate platforms or by sharing of credentials amongst non-subscribers. As a result of which the reach of a show could be higher than that of the platform itself.
Top Binged Show
MX Player‘s Ramyug secured the first spot on the Top Binged Show list with 2.45 million unique viewers— a reach of 0.42%. Disney+Hotstar’s Mare of Easttown came in second with unique viewers reaching 2.40 million and a reach of 0.42%.
In the third place came Disney+Hotstar’s Out of Love S2 with 2.33 million viewers and a reach of 0.41%.
Table: Top Binged Shows Unique viewers:
| Binged Show | Reach | Unique viewers (In Million)* |
| Ramyug | 0.42% | 2.45 |
| Mare Of Easttown | 0.42% | 2.40 |
| Out of Love S2 | 0.41% | 2.33 |
| Kathmandu Connection | 0.35% | 2.02 |
| NRI Haadsa | 0.29% | 1.68 |
| Operation MBBS | 0.29% | 1.64 |
| Shukla The Tiger | 0.27% | 1.54 |
| Goal Maal | 0.26% | 1.46 |
| The Promise S3 | 0.26% | 1.45 |
| Out Of Her Mind | 0.26% | 1.45 |
Top Movies
Salman Khan starrer Radhe: Your Most Wanted Bhai leads the movie list this week. The movie which had a multi-format release and was available on ZEE5, The movie clocked in 16 million unique viewers and garnered a reach of 2.79%.
Following into Radhe’s footsteps Hum Bhi Akele, Tum Bhi Akele on Disney+Hotstar came in second with a reach of 1.87% and viewership of 10.74 million.
In the third spot came Zila Ghaziabad on MX Player with a reach of 0.53% and 3.01 million unique viewers.
Top Movies: At a glance
| Movie | Reach | Unique viewers (In Million)* |
| Radhe | 2.79% | 16.00 |
| Hum Bhi Akele Tum Bhi Akele | 1.87% | 10.74 |
| Zila Ghaziabad | 0.53% | 3.01 |
| Nine Warriors: Part 2 | 0.49% | 2.82 |
| Inspector Vikram | 0.39% | 2.25 |
| A-x-I | 0.38% | 2.16 |
| Ugly | 0.26% | 1.51 |
| The Bank Job | 0.26% | 1.50 |
| NCR: Chapter One | 0.23% | 1.32 |
| Parole | 0.23% | 1.31 |
Chrome DM’s Chrome OTT service is available to subscribers via app and the internet, and covers and provides information on all detailed aspects of OTT players across 3429 towns and 5,93,615 villages, translating to 574 million Internet Users, along with the customized dashboards and analytics.
These include:
- Live viewership of platforms/shows on-the-go
- Real-time migration of platforms on-the-go
- Customised Web Dashboard on-the-go
- Rich & comprehensive client interface for detailed viewership, share, TSV data reports by demographic by genre and by market on-the-go
Chrome DM’s COTT(www.chromeott.com): All primary inputs are a hybrid of auto generated data via Chrome DM’s SDKs & captured content consumption via Chrome DM’s survey apps. E.g. Top Platforms & Top Shows modules are auto generated from the SDKs, whereas artiste affinity/ awareness scores come from the Chrome DM’s survey apps. These inputs are captured across a subset of Chrome’s panel of 70,406respondents. The surveys are conducted on base of the following parameters: Demographics, Sociographies and Psychographics. Amongst the multiple insights the Chrome OTT Panel provides to its subscribers are inputs that can help with content evaluation and planning, through measurements of actor affinity and ratings of their on-screen presence, which would assist content makers to identify the right talent for the right genre or theme of shows.