Ford shows off F-150 Lightning EV at Biden event
Skip to main content
Sister Publication Links
  • Automotive News Canada
  • Automotive News Europe
  • Automotive News China
  • Automobilwoche
AN-LOGO-BLUE
Subscribe
  • Subscribe
  • Account
  • login
  • HOME
  • NEWS
    • Dealers
    • Automakers & Suppliers
    • News by Brand
    • Cars & Concepts
    • Final Assembly
    • China
    • Shift
    • Mobility Report
    • Special Reports
    • Digital Edition Archive
    • This Week's Issue
    • To some Bitcoin fans, Elon Musk looks like a real villain.
      Musk's wild week: ‘SNL' gig, Bitcoin reversal
      Glover: “Such generosity and openness”
      At least he still has Danny Glover in his corner
      The satisfied customer allegedly used a stolen identity to buy his new Explorer.
      You have the right to pose and say ‘cheese'
      Ford’s latest innovation in the fight against COVID-19 is an air filtration kit, co-developed with Lasko, that you can assemble at home or in school.
      Ford donates air-filtration kits to fight COVID-19
    • Stellantis web.jpg
      Stellantis, Foxconn finalize strategic partnership
      Hengchi 1 electric vehicle
      Evergrande raises $1.4B selling shares in EV unit
      WeRide autonomous-vehicle testing
      WeRide raises new funds, puts value at $3.3B
      Robust used-vehicle recovery continues
    • The industry is racing to modernize the way in which EVs are built
      As EV output explodes in China, e-axle drive assembly automates
      Plus to roll big rigs on a ‘continuum' toward self-driving future
      Lidar moves beyond vehicles to underpin a reimagined logistics chain
    • Rep. Jan Schakowsky
      Groups urge Congress to consider auto safety, work force concerns in AV legislation
      Mobileye test vehicle
      Mobileye, ZF team on advanced safety systems for Toyota
      Automaker EV plans
      Small group takes EV plunge as others stand back amid uncertain economics
      SPACs pave the way to public markets for EV players such as charging-station operators.
      Trouble in the SPAC world
    • EV1: A legacy in a new light
      Elon Musk interview
      Tesla’s Model Y, on sale since March, is a showcase of EV technologies competitors will benchmark.
      Technologies of Electrification
      Cadillac’s Lyriq EV will be unveiled Aug. 6.
      Future Product Pipeline
    • Fleets join the club of those looking to acquire vehicles
      Hyundai Motor Group ready to spend big in the U.S.
      Marelli partners up to play in e-axles
      Winds lift Japan's automakers, but not Nissan
    • Access F&I
    • Fixed Ops Journal
    • Marketing
    • Used Cars
    • Retail Technology
    • Sales
    • Best Practices
    • Dealership Buy/Sell
    • NADA
    • NADA Show
    • Automakers
    • Manufacturing
    • Suppliers
    • Regulations & Safety
    • Executives
    • Talk From The Top
    • Leading Women Network
    • Guide to Economic Development
    • PACE Awards
    • Management Briefing Seminars
    • World Congress
    • Aston Martin
    • BMW
      • Mini
      • Rolls-Royce
    • Daimler
      • Mercedes Benz
      • Smart
    • Ford
      • Lincoln
    • General Motors
      • Buick
      • Cadillac
      • Chevrolet
      • GMC
    • Honda
      • Acura
    • Hyundai
      • Genesis
      • Kia
    • Mazda
    • McLaren
    • Mitsubishi
    • Nissan
      • Infiniti
    • Stellantis
      • Alfa Romeo
      • Citroen
      • Chrysler
      • Dodge
      • Ferrari
      • Fiat
      • Jeep
      • Lancia
      • Maserati
      • Opel
      • Peugeot
      • Ram
      • Vauxhall
    • Renault
    • Subaru
    • Suzuki
    • Tata
      • Jaguar
      • Land Rover
    • Tesla
    • Toyota
      • Lexus
    • Volkswagen
      • Audi
      • Bentley
      • Bugatti
      • Lamborghini
      • Porsche
      • Seat
      • Skoda
    • Volvo
    • (Discontinued Brands)
    • Virtual reveals (Sponsored)
      • MITSUBISHI: 2022 Outlander
      • NISSAN: 2022 Pathfinder and 2022 Frontier
      • GENESIS: 2021 GV80
      • KIA: 2021 K5
      • LEXUS: 2021 IS
      • NISSAN: 2021 Rogue
      • TOYOTA: 2021 Venza and 2021 Sienna
    • Auto Shows
    • Future Product Pipeline
    • Photo Galleries
    • Car Cutaways
    • Design
  • OPINION
    • Blogs
    • Cartoons
    • Keith Crain
    • Automotive Views with Jason Stein
    • Columnists
    • China Commentary
    • Editorials
    • Letters to the Editor
    • Send us a Letter
    • used car blog art 2010 Mini Cooper
      Used-car market sizzling for sellers, not so great for buyers
      It's time to rethink EV range
      Mercedes EQS mirrors web.jpg
      For the EQS, Mercedes likes what it sees in the mirror
      Mach-E
      For Ford, 3rd-party charging network must improve to reap Mustang Mach-E potential
    • Spiffs in decline
      Spiffs in decline
      Chicago is back
      Chicago is back
      Wishing for new car inventory
      Wishing for a new car
      Tesla Autopilot rename
      Autopilot rename?
    • Shifting gears away from the stick shift
      SEMA still a wonderful circus
      Penske still has plenty of races to win
      Ford's turn in the hot seat
    • May 18, 2021 | Used cars: From unglamorous to influential
      May 4, 2021 | Road to all-electric future is getting smoother
      April 27, 2021 | Chip shortage ramifications continue to be felt
      April 20, 2021 | The future of working may be hybrid
    • Chris Reynolds
      What do we do until all the electric vehicles get here?
      Christopher Stommel
      The real role auto shows play in the U.S. industry
      Lindsay Chappell
      If this is a crisis, let's use it
      Scot Eisenfelder
      Building relationships can lift profits long term
    •  VW acknowledged the impact of the chip shortage on output in China.
      Auto industry braces for worsening chip shortfall
      Why Xiaomi holds promise of becoming formidable EV player
      Geely’s new EV push is decidedly new age
      Charging poles installed outside a Tesla store in downtown Shanghai.
      Unreliable public EV charging sites prompt automakers to take wheel
    • Why the long delay in digital retail?
      Transportation, energy worthy of U.S. spending
      Another hurdle for adoption of EVs: Fire safety
      Extra penalties for VW could set unfair standard
    • Let the chip market work itself out
      GM did EV1 in by clinging to a myth
      Tesla not to blame for irresponsibility
      Good times could be good time to sell
  • DATA CENTER
  • VIDEO
    • AutoNews Now
    • First Shift
    • Special Video Reports
    • Weekend Drive
    • AutoNews Now: Biden on EVs: 'There's no turning back'
      AutoNews Now: Ford to trim more F-150, Escape output
      AutoNews Now: Chip shortage: Senators said to plan $52B funding measure
      AutoNews Now: Ford's Farley on EVs: 'This is our home turf'
    • First Shift: Tavares: Foxconn JV 'core to the future of Stellantis'
      First Shift: Stellantis, Foxconn plan strategic partnership
      First Shift: Chip shortage could cost industry $110B, AlixPartners says
      First Shift: Ford pushing Amazon Alexa to 700K vehicles
    • In-house social media team creates 'raving fans' at N.Y. Chevy, Honda stores
      More texting, less talking
      Service customers want more texting, less talking
      Face-to-face with the General Motors EV1
      From concept to crushed: The story of GM's revolutionary EV1
    • Why the pickup is the auto industry's 'battleground'
      Carlos Ghosn's quest to restore his reputation
      Why Ford must execute to avoid 'deep trouble'
      Why Honda is 'locked and loaded' for 2020
  • EVENTS & AWARDS
    • Events
    • Awards
    • Congress Conversations
    • Retail Forum: NADA
    • Canada Congress
    • Europe Congress Conversations
    • Fixed Ops Journal Forum
    • Shift: Mobility at a Crossroads
    • 100 Leading Women
    • 40 Under 40 Retail
    • All-Stars
    • Best Dealerships To Work For
      • Register for the 2021 Best Dealership To Work For
    • PACE Program
    • Rising Stars
    • Europe Rising Stars
  • JOBS
  • Content Studio
  • +MORE
    • Leading Women Network
    • Podcasts
    • Webinars
    • In the Driver's Seat
    • Publishing Partners
    • Classifieds
    • Companies on the Move
    • People on the Move
    • Newsletters
    • Contact Us
    • Media Kit
    • RSS Feeds
    • Shift: A Podcast About Mobility
    • Special Reports Podcasts
    • Daily Drive Podcasts
    • AAM
    • Blue Yonder
    • Cars.com
    • DealerPolicy
    • Gentex
    • IHS Markit
    • Remember Group
    • Reputation.com
    • Ricardo: Dave Shemmans
    • Ricardo: Marques McCammon
    • Allstate: Want more from your F&I?
    • Ally: Navigating the future of automotive retailing
    • Amazon Web Services: Any place, any time, any channel
    • Amazon Web Services: The power of the cloud
    • Amazon Web Services: Universal translator: Harnessing sensor data to build better automotive software
    • Capital One Auto: Dealerships remain vital to an increasingly digital car shopping journey
    • DealerSocket: 5 steps to modernizing the buyer's journey
    • Epic Games: Build stunning, real-time car configurators with Unreal Engine
    • Epic Games: Real-time tech is the next frontier of automotive
    • Epic Games: Transforming the auto industry with digital assets
    • FTI Consulting: Crisis as a catalyst for change
    • Google: Google's dealer guidebook helps dealers navigate today's digital landscape
    • IHS Markit: Automotive loyalty in the wake of the COVID-19 recession
    • IHS Markit: COVID-19: The future mobility delusion
    • Infineon: Achieving trust in autonomous vehicles requires trustworthy electronics
    • Level5: 2020 Automotive E-Commerce Report
    • Motormindz: Finding the sweet spots to build a monetization model for connected car
    • Motormindz: How GM, Tesla and Rivian are monetizing Connected Car
    • Motormindz: Toward hyperconnectivity: 5 ways to position your business to profit from connected car
    • Naked Lime: Bring social reputation together as part of big-picture marketing
    • UFI Filters: UFI MULTITUBE: The engine air that boosts the performance of the Maserati MC20
    • Ally: Do It Right
MENU
Breadcrumb
  1. Home
  2. Automakers & Suppliers
May 18, 2021 02:53 PM

Ford shows off F-150 EV at Biden event

President Joe Biden, speaking at a new $700 million facility that will build the electric version of the nation's bestselling vehicle, praised Ford for its investment in American manufacturing.

Michael Martinez
  • Tweet
  • Share
  • Share
  • Email
  • More
    Print
    President Joe Biden speaks at Ford Motor Co.'s Rouge Electric Vehicle Center with un-camouflaged F-150 Lightning model (third from the right) in the background.
    MICHAEL MARTINEZ

    President Joe Biden speaks at Ford Motor Co.'s Rouge Electric Vehicle Center with an uncamouflaged F-150 Lightning model (third from the right) in the background.

    DETROIT — Ford Motor Co. gave a preview of its battery-powered F-150 on Tuesday during a visit by President Joe Biden to promote his administration's $2 trillion infrastructure plan that would encourage development of electric vehicles.

    Ford parked the F-150 Lightning, which it plans to fully reveal Wednesday evening, behind Biden during his remarks at the automaker's new $700 million Rouge Electric Vehicle Center in Dearborn, Mich., that will assemble the truck. Following his speech, the president made an unscheduled pit stop to drive a prototype on a Dearborn test track.

    “This sucker’s quick,” Biden said as he pulled up to reporters while driving the Lightning with a member of the Secret Service in the passenger seat. He had joked earlier in the day he wanted to sneak off to a track.

    Executive Chairman Bill Ford had earlier promised Biden, a noted car fan who has a classic Chevrolet Corvette, that the Lightning would "give your Corvette a run for its money."

    Biden used the trip to Michigan to praise Ford for its investment in American manufacturing.

    "Thank you for showing how we win the competition for the 21st century," Biden said. “The future of the auto industry is electric; there’s no turning back.”

    Ford said the F-150 Lightning behind Biden was a "sneak preview" of what was to come during the official reveal Wednesday night. The gray prototype looked different from the gasoline model, featuring a light bar running across the entire front of the vehicle and a closed grille.

    Before his speech, the president received a tour of the center from Executive Chairman Bill Ford, CEO Jim Farley and other top executives.

    Ahead of Biden's visit, the administration on Tuesday unveiled details of a $174 billion EV plan that proposes cost-sharing grants to support new high-capacity battery facilities in the U.S. and which would provide incentives for companies to build EVs in the U.S. using good labor practices. The EV plan is part of the administration's $2 trillion infrastructure proposal.

    "We know these kinds of federal investments work," Biden said.

    Ford hopes its F-150 Lightning can continue the sales dominance of its bestselling gasoline model and win over buyers skeptical of electric powertrains.

    "Too many people hear the word 'electric vehicle' and think it's a frou-frou product," U.S. Rep. Debbie Dingell, D-Mich., told Automotive News ahead of Biden's visit. "This isn't a frou-frou product. This is a vehicle men and women are going to want to drive."

    The F-150 has been the nation's top-selling pickup the past 44 years, and the bestselling vehicle overall the past 39 years. Studies have shown that F-Series trucks alone generate more revenue than major corporations such as McDonald's, Nike, Coca-Cola, Visa and Netflix.

    Ford executives, including Farley and Kumar Galhotra, head of North America and the International Market Groups, showed Biden details on how the vehicle will be made.

    "I'll be damned," he said when viewing one of the factory's machines.

    The president may have let slip some details about the vehicle ahead of its reveal.

    He noted that Ford told him the battery weighed 1,800 pounds. And when he was driving the pickup, he said the car goes 0-to-60 in about 4.4 seconds. When he asked a Ford representative for clarification on the exact number, the rep said the info won't be made public until the official reveal tomorrow and laughed. 

    Audrey LaForest contributed to this report.

    RECOMMENDED FOR YOU
    Musk blames bureaucracy for Tesla's German Gigafactory delays
    Letter
    to the
    Editor

     

    Send us a letter

    Have an opinion about this story? Click here to submit a Letter to the Editor, and we may publish it in print.

    Recommended for You
    Musk blames bureaucracy for Tesla's German Gigafactory delays
    Musk blames bureaucracy for Tesla's German Gigafactory delays
    Winds lift Japan's automakers, but not Nissan
    Winds lift Japan's automakers, but not Nissan
    Tesla is closing in on major luxe rivals
    Tesla is closing in on major luxe rivals
    Sponsored Content: Auto Sales In A New World
    Sponsored Content: CFO Checklist
    Sign up for free newsletters
    EMAIL ADDRESS

    Please enter a valid email address.

    Please enter your email address.

    Please verify captcha.

    Please select at least one newsletter to subscribe.

    See more newsletter options at autonews.com/newsletters.

    You can unsubscribe at any time through links in these emails. For more information, see our Privacy Policy.

    Digital Edition
    Automotive News 5-17-21
    THIS WEEK'S EDITION
    See our archive
    Fixed Ops Journal
    Fixed Ops Journal 4-12-21
    Read the issue
    See our archive
    BREAKING NEWS ALERTS: Sign up and be the first to know when big news breaks.
    WEEKLY NEWSLETTER: Sign up to start your week with the top stories from the latest issue of Automotive News, delivered to your inbox first thing each Monday morning.
    Get Free Newsletters

    Sign up and get the best of Automotive News delivered straight to your email inbox, free of charge. Choose your news – we will deliver.

    Subscribe Today

    Get 24/7 access to in-depth, authoritative coverage of the auto industry from a global team of reporters and editors covering the news that’s vital to your business.

    Subscribe Now
    Connect With Us
    • Facebook
    • Instagram
    • LinkedIn
    • Twitter

    Our mission

    The Automotive News mission is to be the primary source of industry news, data and understanding for the industry's decision-makers interested in North America.

    AN-LOGO-BLUE
    Contact Us

    1155 Gratiot Avenue
    Detroit, Michigan
    48207-2997

    (877) 812-1584

    Email us

    Automotive News
    ISSN 0005-1551 (print)
    ISSN 1557-7686 (online)

    Fixed Ops Journal
    ISSN 2576-1064 (print)
    ISSN 2576-1072 (online)

    Resources
    • About us
    • Contact Us
    • Media Kit
    • Subscribe
    • Manage your account
    • Reprints
    • Ad Choices Ad Choices
    • Sitemap
    Legal
    • Terms and Conditions
    • Privacy Policy
    • Privacy Request
    Automotive News
    Copyright © 1996-2021. Crain Communications, Inc. All Rights Reserved.
    • HOME
    • NEWS
      • Dealers
        • Access F&I
        • Fixed Ops Journal
        • Marketing
        • Used Cars
        • Retail Technology
        • Sales
        • Best Practices
        • Dealership Buy/Sell
        • NADA
        • NADA Show
      • Automakers & Suppliers
        • Automakers
        • Manufacturing
        • Suppliers
        • Regulations & Safety
        • Executives
        • Talk From The Top
        • Leading Women Network
        • Guide to Economic Development
        • PACE Awards
        • Management Briefing Seminars
        • World Congress
      • News by Brand
        • Aston Martin
        • BMW
          • Mini
          • Rolls-Royce
        • Daimler
          • Mercedes Benz
          • Smart
        • Ford
          • Lincoln
        • General Motors
          • Buick
          • Cadillac
          • Chevrolet
          • GMC
        • Honda
          • Acura
        • Hyundai
          • Genesis
          • Kia
        • Mazda
        • McLaren
        • Mitsubishi
        • Nissan
          • Infiniti
        • Stellantis
          • Alfa Romeo
          • Citroen
          • Chrysler
          • Dodge
          • Ferrari
          • Fiat
          • Jeep
          • Lancia
          • Maserati
          • Opel
          • Peugeot
          • Ram
          • Vauxhall
        • Renault
        • Subaru
        • Suzuki
        • Tata
          • Jaguar
          • Land Rover
        • Tesla
        • Toyota
          • Lexus
        • Volkswagen
          • Audi
          • Bentley
          • Bugatti
          • Lamborghini
          • Porsche
          • Seat
          • Skoda
        • Volvo
        • (Discontinued Brands)
      • Cars & Concepts
        • Virtual reveals (Sponsored)
          • MITSUBISHI: 2022 Outlander
          • NISSAN: 2022 Pathfinder and 2022 Frontier
          • GENESIS: 2021 GV80
          • KIA: 2021 K5
          • LEXUS: 2021 IS
          • NISSAN: 2021 Rogue
          • TOYOTA: 2021 Venza and 2021 Sienna
        • Auto Shows
        • Future Product Pipeline
        • Photo Galleries
        • Car Cutaways
        • Design
      • Final Assembly
      • China
      • Shift
      • Mobility Report
      • Special Reports
      • Digital Edition Archive
      • This Week's Issue
    • OPINION
      • Blogs
      • Cartoons
      • Keith Crain
      • Automotive Views with Jason Stein
      • Columnists
      • China Commentary
      • Editorials
      • Letters to the Editor
      • Send us a Letter
    • DATA CENTER
    • VIDEO
      • AutoNews Now
      • First Shift
      • Special Video Reports
      • Weekend Drive
    • EVENTS & AWARDS
      • Events
        • Congress Conversations
        • Retail Forum: NADA
        • Canada Congress
        • Europe Congress Conversations
        • Fixed Ops Journal Forum
        • Shift: Mobility at a Crossroads
      • Awards
        • 100 Leading Women
        • 40 Under 40 Retail
        • All-Stars
        • Best Dealerships To Work For
          • Register for the 2021 Best Dealership To Work For
        • PACE Program
        • Rising Stars
        • Europe Rising Stars
    • JOBS
    • Content Studio
    • +MORE
      • Leading Women Network
      • Podcasts
        • Shift: A Podcast About Mobility
        • Special Reports Podcasts
        • Daily Drive Podcasts
      • Webinars
      • In the Driver's Seat
        • AAM
        • Blue Yonder
        • Cars.com
        • DealerPolicy
        • Gentex
        • IHS Markit
        • Remember Group
        • Reputation.com
        • Ricardo: Dave Shemmans
        • Ricardo: Marques McCammon
      • Publishing Partners
        • Allstate: Want more from your F&I?
        • Ally: Navigating the future of automotive retailing
        • Amazon Web Services: Any place, any time, any channel
        • Amazon Web Services: The power of the cloud
        • Amazon Web Services: Universal translator: Harnessing sensor data to build better automotive software
        • Capital One Auto: Dealerships remain vital to an increasingly digital car shopping journey
        • DealerSocket: 5 steps to modernizing the buyer's journey
        • Epic Games: Build stunning, real-time car configurators with Unreal Engine
        • Epic Games: Real-time tech is the next frontier of automotive
        • Epic Games: Transforming the auto industry with digital assets
        • FTI Consulting: Crisis as a catalyst for change
        • Google: Google's dealer guidebook helps dealers navigate today's digital landscape
        • IHS Markit: Automotive loyalty in the wake of the COVID-19 recession
        • IHS Markit: COVID-19: The future mobility delusion
        • Infineon: Achieving trust in autonomous vehicles requires trustworthy electronics
        • Level5: 2020 Automotive E-Commerce Report
        • Motormindz: Finding the sweet spots to build a monetization model for connected car
        • Motormindz: How GM, Tesla and Rivian are monetizing Connected Car
        • Motormindz: Toward hyperconnectivity: 5 ways to position your business to profit from connected car
        • Naked Lime: Bring social reputation together as part of big-picture marketing
        • UFI Filters: UFI MULTITUBE: The engine air that boosts the performance of the Maserati MC20
        • Ally: Do It Right
      • Classifieds
      • Companies on the Move
      • People on the Move
      • Newsletters
      • Contact Us
      • Media Kit
      • RSS Feeds