Jalandhar: A virtual greenery day was celebrated with full enthusiasm and fervour in Eklavya School. The day kick started with an online webinar in which the educators explained the reason behind the celebration of this day to the students. After the webinar, the staff participated in plantation drives to make their surrounding green. Saplings were implanted by the primary school students at their homes. The school authorities motivated the students to plant more and more trees in order to make the surroundings green. The budding Eklavyans also showcased their talent by making beautiful posters on the topic, ‘Go Green.’ The school also organised a virtual ‘nature walk’ for the students who were exhorted to plant more trees in their surroundings. Chairman of the school JK Gupta said that global environmental issues urgently require a shift in our lifestyles and a transformation in the way we think and act. Director Seema Handa told that even ‘Gurbani’ preaches that nature should be cared for.

Online investiture at DIPS

DIPS chain of schools organised an investiture ceremony in all its schools. Students office-bearers and their families attended the event. The four houses - Diamond, Ivory, Pearl and Sapphire - nominated various candidates for various posts. All candidates appealed for votes through online videos and students cast their online votes to choose their representatives. Students committees have been formed in this new academic session 2021-22 and duties have been allocated accordingly. The oath taking by designated office-bearers also happened online. Principals of all schools congratulated the selected students. MD Tarwinder Singh and CEO Monica Mandotra congratulated the students. They also encouraged them to sincerely discharge their duties.

Lecture on challenger marketing

Phagwara: GNA University organised a guest lecture on “Challenger Marketing” for the students of GNA Business School over the online virtual platform blackboard. The resource person for the session was Dr Weng Marc Lim, Prof and Head of School of Business, Swinburne University of Technology, Malaysia. The lecture aimed at acquainting the students with the evolving concept of ‘Challenger Marketing’ and what strategies are being taken by business houses to combat the same. The resource person, propounded that challenger marketing is a B2B Marketing Concept that business customers are cutting out business marketers from their learning due to greater availability and accessibility of information. He stated that with growing competition across the world business houses need to tailor the value proposition for resonance and they need to take the control of the sales process. Dr VK Rattan, Vice-Chancellor, GNA University said, “The university is always ready to offer the best to our students in all the various upcoming spheres and current market trends.”

Social Networking Analysis

Apeejay Institute of Management and Engineering Technical Campus has started Skill Based value addition courses for students under the umbrella of Multi-Disciplinary Skill Development Courses (MSDC). To start with, the campus has started with three courses - Basics of SEO, Social Networking Analysis and Life Skills. ‘Basics of SEO’ is an introductory course for the students to learn the fundamentals of search optimisation techniques. Students can use these techniques while developing the website to attain high Google score in search engines. Social networking analysis is an introductory course for the students to understand social networks in general and social media in detail. The complex relationships of entities are finding importance in the form of business data analytics. The course highlights the structure of social networks and their applications for academics and businesses. Life Skills course emphasises at developing personal as well as professional skills among students in the areas of self-awareness, critical thinking, problem solving, decision making, creativity, effective communication, empathy, interpersonal skills, emotional intelligence and coping with stress. Dr Rajesh Bagga, Director, was glad to see the response of the students and he congratulated the coordinators Kanwal Khera and Dr Neha Kalra for starting these courses. He also encouraged the faculty members to keep coming up with such programmes.

Poetry recitation at Shiv Jyoti School

Shiv Jyoti Public School provided online platform to its students to take part in various activities. The online inter house English poetry recitation competition for Class III.The participants put forth their enthralling performance. Out of 23 participants, 13 were shortlisted for the same by Sarita Kapur. The final judgement was made by Ritu Devgon. Class-III: Mayank and Aaryan bagged the first position, Saanvi Dogra got the second position and Manas stood third. Consolation prize winners were given to Maulik Arora and Aaradhya. Overall activity was conducted by the activity coordinator Veenu Aggarwal. Principal Neeru Nayyar, Vice Principal Parveen Saili acknowledged the efforts of the students, parents and staff members and blessed all the winners.

Webinar on importance of languages

Pyramid College of Business and Technology organised webinar on “Languages across the globe and their importance” which was scheduled through Google meet platform. All faculty and students attended the webinar with Jaswinder Singh, Language mentor. Virat Rehani started the session with warm welcome and introduction of the speaker as the grand master of various languages. He has learnt more than nine languages and has helped hundreds of students to explore new language with French, Russian, German, English, Spanish, Urdu, Dutch and Italian. The motive of the webinar was to integrate about the languages across the globe and also the key role of language as part of communication. Human language is different from animals as we can articulate. He called Aryan language as the major language family of South Asia. Languages like Greek and Latin die or extinct because of the fundamental factors like globalisation, imperialism, neo-colonialism, linguicide etc. TNS