Couples prefer cool e-cards to invite guests to wedding

Prayagraj: Digital wedding invitation or wedding e-cards have become the latest buzz among citizens inviting limited guests in the marriage ceremonies during the ongoing pandemic. Having quirky sketches and fun illustrations, couples are preferring to ditch the traditional (paper) invites and sending digital invites.
Gone are the days when traditional paper invites were sent to guests to attend marriage with full details. With the changing times and the ongoing corona pandemic, city residents are preferring digital invitations with the help of illustrators to draw sketches and cool illustrations.
“Earlier, families who solemnized the weddings of their sons and daughters used to have one traditional paper card, mainly for relatives, friends and colleagues. But during second wave of corona pandemic, instead of traditional wedding cards, these customised digital wedding invites are preferred by everyone. In current senario, wedding e-cards have become the only medium to invite guests in the city,” said Varun Jaiswal, graphic designer and illustrator.
“We are also adding elements like holy symbols or creative illustrations on the e-cards for both families and the couples,” he added.
The popularity of digital cards increased during last year and digital cards are now being illustrated on three formats. Majority of digital card seekers want to mention only names of bride and groom along with venue of marriage while some prefer to use the photograph of bride and groom.
Old city resident Pankaj said, “As we have invited limited number of guest for marriage of my brother, I preferred the wedding e-card to invite my few relatives and friends from city and Lucknow.”