The Economic Times
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| 26 April, 2021, 10:13 AM IST | E-Paper
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    Kitna deti hai: The debt mutual fund crisis is a direct result of this approach

    Synopsis

    Habitually choosing funds on the basis of returns alone leads to some big problems for investors.

    Do you remember that Maruti ad some years ago in which a rich man who reminds one of Vijay Mallya is examining a luxury yacht he’s planning to buy? He asks the salesman, “Kitna deti hai?” Mallya’s luxury yacht days are long gone but the ad is still quite funny. It’s also quite relevant to what I want to write about today. So if you don’t remember it then go and watch it first at bit.ly/kitnadetihai and then we’ll go ahead with the rest of the
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