DoubleVerify Holdings Inc.
DV,
+24.85%
is set to go public Wednesday, as the New York-based digital media measurement software company's initial public offering of 13.33 million shares priced at $27 a share, at the top of the expected range. The company sold about 8.63 million shares in the IPO to raise $232.9 million, while selling shareholders sold about 4.71 million shares to raise $127.1 million. The IPO pricing valued the company at about $4.20 billion. The stock is expected to start trading later Wednesday on the NYSE under the ticker symbol "DV." The stock is going public on a day that both the Renaissance IPO ETF
IPO,
+0.87%
and the S&P 500
SPX,
+0.48%
edged up 0.2%. An early indication on the NYSE is that the stock will open at $31 to $33 a share, or 14.8% to 22.2% above the IPO price.