Speaking on how digitalization can help overcome concerns around the operations of small and medium businesses, Nitin Gadkari, Minister of Micro, Small and Medium Enterprises (MSME), Government of India, said that digitalization is a solution by which we can make our MSME community transparent, time-bound and result-oriented.
He explained that presently the system in which the ministry is implementing schemes, there are a lot of delays and red-tapism. The most important and crucial issue among MSMEs is marketing.
“The e-market is the future of India. Already e-commerce companies like Amazon and Alibaba are doing an excellent job in this field. Today a lot of small companies who have started their marketing potential are doing excellent business. Considering all these factors, we need to take the help of digitalization to make our marketing effective,” he said.
Speaking at Microsoft India’s virtual summit- Building Resilient Future Summit, Gadkari said that digitalization today is important for everything- from marketing, manufacturing process to digitalization in government systems.
He added that another important need for the digital transformation of MSMEs is the availability of the appropriate software for the small scale industries which can convert their management systems into a digitalized one.
“Presently, a lot of MSMEs are using lots of different types of software but they may not be appropriate. It is time for the technology experts to find a common solution for the problems faced by MSMEs from which they can be largely benefited,”
He explained that presently the system in which the ministry is implementing schemes, there are a lot of delays and red-tapism. The most important and crucial issue among MSMEs is marketing.
“The e-market is the future of India. Already e-commerce companies like Amazon and Alibaba are doing an excellent job in this field. Today a lot of small companies who have started their marketing potential are doing excellent business. Considering all these factors, we need to take the help of digitalization to make our marketing effective,” he said.
Speaking at Microsoft India’s virtual summit- Building Resilient Future Summit, Gadkari said that digitalization today is important for everything- from marketing, manufacturing process to digitalization in government systems.
He added that another important need for the digital transformation of MSMEs is the availability of the appropriate software for the small scale industries which can convert their management systems into a digitalized one.
“Presently, a lot of MSMEs are using lots of different types of software but they may not be appropriate. It is time for the technology experts to find a common solution for the problems faced by MSMEs from which they can be largely benefited,”