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Western Europe Pay TV Market Report 2021-2026: European Operators Shifted their Emphasis from Premium TV to High-Speed Broadband Delivery

DUBLIN, April 16, 2021 /PRNewswire/ -- The "Western Europe Pay TV Market Forecasts to 2026" report has been added to ResearchAndMarkets.com's offering.

The number of Western European pay TV subscribers will fall by 4 million between 2020 and 2026 to 103 million. Reflecting the importance of high-speed broadband for homes, IPTV is the top pay TV platform by subscribers.

IPTV will gain 4 million subscribers between 2020 and 2026 to reach 47 million, with pay satellite TV down by 5 million to 18 million and cable down by 2 million to 37 million.

European operators shifted their emphasis from premium TV to high-speed broadband delivery. This is particularly true in Denmark and Italy - which are at opposite ends of the pay TV penetration spectrum - where most operators promote OTT platforms ahead of traditional pay TV ones.

Pay TV revenues will decline by $4 billion - 15% - between 2020 and 2026 to reach $23 billion. The pay TV subscriber count will drop by 4%, so revenues will fall faster - revealing lower TV ARPUs and less emphasis on TV from the operators.

Countries Covered

  • Austria
  • Belgium
  • Denmark
  • Finland
  • France
  • Germany
  • Iceland
  • Ireland
  • Italy
  • Luxembourg
  • Malta
  • Netherlands
  • Norway
  • Portugal
  • Spain
  • Sweden
  • Switzerland
  • UK

Key Topics Covered:

This 190-page PDF, PowerPoint and excel report comes in three parts:

  • Insight: Detailed country-by-country analysis in an 83-page PDF document;
  • Outlook: Forecasts for 18 countries in a 39-page PowerPoint document full of charts, graphs and bullet points;
  • Excel workbook covering each year from 2010 to 2026 for 18 countries by household penetration, by pay TV subscribers, by pay TV revenues and by major operator. As well as summary tables by country and by platform.

Companies Mentioned

  • Allente
  • Altibox
  • Bouygues
  • Boxer
  • BT
  • Canal Digitaal
  • CanalSat
  • Digita
  • DNA
  • DT/T-Home
  • eir
  • Elisa
  • Eltrona
  • Euskaltel
  • Free
  • Freenet
  • Go
  • HD Austria
  • HD+
  • KPN/Digitenne
  • Liwest
  • Magenta
  • Melita
  • Meo/PT
  • NOS
  • Nowo
  • Orange
  • Proximus
  • Riks TV
  • SFR
  • Siminn
  • Sky
  • Stofa
  • Sunrise
  • Swisscom
  • TalkTalk
  • TDC
  • Tele 2
  • Tele des P&T
  • Telecolumbus
  • Telecom Italia
  • Telefonica/Movistar
  • Telekom Austria
  • Telenet
  • Telenor
  • Telesat/TV Vlaanderen
  • Telia
  • TNT
  • UPC
  • Virgin
  • Vodafone
  • VOO
  • You See
  • Ziggo

For more information about this report visit https://www.researchandmarkets.com/r/g870p2

Media Contact:

Research and Markets
Laura Wood, Senior Manager
[email protected]

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SOURCE Research and Markets

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