Happiest Minds Technologies, Beatroute enter into strategic partnership

Happiest Minds Technologies and Beatroute have entered into a strategic partnership to solve typical revenue realization problems faced presently by the CPG industry. The complex CPG eco-system is characterized by multiple channels and relationships including Modern Trade, General/Traditional Trade and other B2B channels that require a seamless, holistic solution to enable smart selling physically as well as digitally.

This partnership empowers CPG enterprises with a goal-oriented Digital Transformation journey, by leveraging new age technologies such as ML, Store Analytics, Sales Process Gamification, Bots and Social Channels to drive Sales Uplift and provide brands with a competitive advantage. Happiest Minds offers a full stack of solutions for the CPG industry, focused on business outcomes that leverage principles of next-gen technologies for maximum impact.

Happiest Minds Technologies provides IT services. The Company offers big data analytics, cloud computing, networking, engineering, digital solutions, infrastructure, and other related activities. Happiest Minds Technologies serves customers worldwide.