TECNO, the global premium smartphone brand on Friday launched a new smartphone -- SPARK 7 -- that features a big display, massive battery, big screen and AI-based dual camera setup.
The SPARK 7 comes in two storage variants at a special launch introductory price of Rs 6,999 for 2GB+32GB variant and Rs 7,999 for 3GB+64GB variant and offers three colour options -- spruce green, magnet black and morpheus blue.
The smartphone will go on sale on Amazon from April 16 at 12pm.
The smartphone sports a 6.52-inch HD+ Dot Notch Display with a 720 x 1600 resolution. The 90.34 per cent body screen ratio and 20:9 aspect ratio, with 480 nits brightness provides for an immersive viewing experience.
"In line with our 'India-First' strategy, TECNO will continue to focus on 'Made for India' smartphones to disrupt the budget and mid-budget markets with the best-in-segment specifications at unmatched price points," Arijeet Talapatra, CEO -TRANSSION India, said in a statement.
"From that standpoint, SPARK 7 will help us expand our customer base with a phone that is customised to meet the needs of our aspirational Bharat. We are confident that with the new range of SPARK 7 smartphones, we will continue to garner the love and support of our customers," Talapatra added.
The SPARK 7 is equipped with a 16 MP AI dual rear camera with quad flash. The primary camera has an f/1.8 Aperture, enabling one to capture better clarity photos.
It also houses premium features like time-lapse videos, slow motion videos, bokeh mode, AI Beauty Mode and AI Portrait Mode for an enhanced smartphone photography experience.
There is an 8MP selfie camera with a F2.0 aperture and a dual front flash with adjustable brightness.
In terms of battery, the smartphone houses a massive 6000 mAh battery with safe charge that provides a whopping standby time of upto 41 days, 42 hours calling time, 17 hours' web browsing, 45 hours' music playback, 17 hours' game playing and 27 hours' video playback.
The battery comes with other AI features like AI power saving, full charge alert and automatically cuts the power when phone is fully charged to avoid overcharging.
"As per Counterpoint report, following the launch of "SPARK' series of smartphones last year, TECNO has joined the elite 'Top 5 smartphone brands' club in the Rs 5,000-10,000 category," Talapatra said.
"In 2021, we will further consolidate our position to build a strong portfolio across 5-15K smartphones category providing customers a wide range of options across price points," he added.
The smartphone 7 (3GB+64GB) runs the latest HIOS 7.5 based on Android 11 and is backed by a powerful Octa-Core 1.8 GHz CPU Helio A25 processor for a seamless, un-interrupted smartphone experience.
--IANS
vc/na
(Only the headline and picture of this report may have been reworked by the Business Standard staff; the rest of the content is auto-generated from a syndicated feed.)
Dear Reader,
Business Standard has always strived hard to provide up-to-date information and commentary on developments that are of interest to you and have wider political and economic implications for the country and the world. Your encouragement and constant feedback on how to improve our offering have only made our resolve and commitment to these ideals stronger. Even during these difficult times arising out of Covid-19, we continue to remain committed to keeping you informed and updated with credible news, authoritative views and incisive commentary on topical issues of relevance.
We, however, have a request.
As we battle the economic impact of the pandemic, we need your support even more, so that we can continue to offer you more quality content. Our subscription model has seen an encouraging response from many of you, who have subscribed to our online content. More subscription to our online content can only help us achieve the goals of offering you even better and more relevant content. We believe in free, fair and credible journalism. Your support through more subscriptions can help us practise the journalism to which we are committed.
Support quality journalism and subscribe to Business Standard.
Digital Editor
RECOMMENDED FOR YOU