You would like to read
- Meet advocate, activist KC Naseer working for weaker sections' empowerment
- Asia's best event management institute put together an evening no one can forget
- Dr Arvind Patel was amongst The Most Admired Global Indians 2020
- 'SATTE GenX' paves the way for the revival of the travel & tourism industry
- NIEM Pune students put up two great shows
Varanasi (Uttar Pradesh) [India], April 1 (ANI/BusinessWire India): In what will give the much-needed boost to the rural economy, Syngenta, in the first phase, will be upgrading five rural haats (Mandis) in Varanasi district under its flagship CSR project- I-CLEAN (Inculcating Cleanliness, Learning, Education, Awareness and New Habits), which has been inspired by Prime Minister Narendra Modi's Swachh Bharat Abhiyan.
The foundation stone for the up-gradation of the first Haat (Mandi) in Baraura, Varanasi was held recently. Baraura Rural Haat will be the 23rd project Syngenta India is taking up after the successful implementation of similar projects in Bihar, Karnataka and Gujarat benefitting more than two lakh people.
These Rural Haats (Mandis) will be upgraded to the level of Grameen Rural Agriculture Markets (GrAMs) by Syngenta. These will also be upgraded to facilities like sorting, grading and e-linking in line with the Central government's initiative to link 22500 rural markets.
Laying the foundation stone for the Baraura Mandi, Neel Ratan Singh Patel, Hon'ble Member of Legislative Assembly, Sewapuri, said, "The aesthetically designed rural market will make business activities more pleasurable. Solar electrification will add hours to the market timings, which will lead to more business hours and footfall. Better facilities will lead to significant improvement in the health conditions of the community. Safe drinking water facility will remove water-borne diseases. These changes will fuel the economy of the surrounding villages."
The foundation stone was laid in presence of Dr KC Ravi, Chief Sustainability Officer, Syngenta India Limited; Ramshanker Patel, Sarpanch, Baraura Gram Panchayat; Ajay Kumar, Member, CII UP State Council and Managing Director, Blacksmith Industries Pvt. Ltd., Varanasi and Avani Mohan Singh, Executive Director, Haritika.
"Under I-CLEAN project, eight new state-of-the-art infrastructures along with solar lighting, drinking water, garbage collection/disposal, toilet blocks and other facilities will be constructed at Baraura Rural Haat. Toilet block, shops and storerooms will be repaired. The entire Haat area will be covered with soling and solar lights. Borewells will be provided for the benefit of vendors and buyers who visit the Haat on a daily basis," said Dr KC Ravi, Chief Sustainability Officer, Syngenta India Limited.
Dr Ravi informed further that Syngenta has signed an MoU with CII and this project will be executed by the NGO Haritika.
Speaking at the event, Ajay Kumar, Member, CII UP State Council and MD, Blacksmith Industries Pvt. Ltd., Varanasi said, "We are excited to join Syngenta in I-CLEAN project which is the first step towards diversifying the agriculture market structure of India. Given India's fragmented land-holding scenario, it is often unviable for small farmers to bring their produce to APMC mandis or other wholesale markets. The upgraded GrAMs are envisaged to work as primary aggregation points for farmers, where they can sell their produce directly to consumers. Syngenta's modern infrastructures will give a great boost to the rural economy in Baraura".
It is worth mentioning that BarauraHaat has been operational for the last several years, functioning seven days of the week. People from nearby 10 to 15 villages depend on this Haat for their day-to-day needs. There are more than 100 vendors and farmers, who use this Haat to sell their produce.
"The upgraded infrastructure will bring in improved access to water, resolve privacy and safety concerns for women with separate sanitation facilities for men and women. Raised platforms and sheds help vendors reduce losses as their wares, vegetables and fruits are shielded from direct sunlight, rain, etc. "This state-of-the-art infrastructure will provide relief to farmers and traders from the heat during harsh summers," Dr Ravi added.
The government's decision to upgrade rural Haats (unregulated periodic rural markets) to GrAMs is in line with the vision of doubling farmer's income. The upgraded GrAMs are envisaged to work as primary aggregation points for farmers, where they can sell their produce directly to consumers or bulk buyers - retailers/processors.
The third-party impact assessment of Syngenta's I-CLEAN project has shown that the rural vendors and farmers have seen an increase of 42 per cent in their income after the project was implemented. It is, therefore, proved that this could be a game-changer in achieving the objective of doubling farmer's income.
Syngenta I-CLEAN is a rural transformation project under the CSR initiatives of Syngenta India Limited. This flagship project of Syngenta CSR was started in 2014 from Bihar.
This story is provided by BusinessWire India. ANI will not be responsible in any way for the content of this article. (ANI/BusinessWire India)
DISCLAIMER
Dear Reader,
Business Standard has always strived hard to provide up-to-date information and commentary on developments that are of interest to you and have wider political and economic implications for the country and the world. Your encouragement and constant feedback on how to improve our offering have only made our resolve and commitment to these ideals stronger. Even during these difficult times arising out of Covid-19, we continue to remain committed to keeping you informed and updated with credible news, authoritative views and incisive commentary on topical issues of relevance.
We, however, have a request.
As we battle the economic impact of the pandemic, we need your support even more, so that we can continue to offer you more quality content. Our subscription model has seen an encouraging response from many of you, who have subscribed to our online content. More subscription to our online content can only help us achieve the goals of offering you even better and more relevant content. We believe in free, fair and credible journalism. Your support through more subscriptions can help us practise the journalism to which we are committed.
Support quality journalism and subscribe to Business Standard.
Digital Editor
