The back of one shoe reads "MSCHF" while the other has "Lil Nas X" printed on it. They are adorned with a bronze pentagram and the number 666. Nike has distanced itself from the Satan Shoes. It has, in fact, sued the maker. Nike, in the lawsuit
American rapper Lil Nas X in collaboration with a Brooklyn-based prank company MSCHF launched `Satan Shoes` containing a drop of human blood. The shoes are customised Nike Air Max 97 sneakers that contain red ink and "one drop of human blood" in the sole, according to the website of Satan Shoes describing the 666 pairs of limited edition shoes.
The back of one shoe reads "MSCHF" while the other has "Lil Nas X" printed on it. They are adorned with a bronze pentagram and the number 666.
The Satan Shoes were priced at $1,018 a pair, a reference to the Bible passage Luke 10:18 that reads, "I saw Satan fall like lightning from heaven." The batch of the limited edition of Satan Shoes sold out almost immediately - in less than a minute, according to CNN.
Lil Nas X tweeted that he would choose the recipient of the 666th pair from social media users who quoted his tweet with the hashtag #satanshoes.
However, Nike has distanced itself from the Satan Shoes. It has, in fact, sued the maker. Nike, in the lawsuit, said that the company, MSCHF Product Studio Inc, infringed on and diluted its trademark with the black-and-red, devil-themed shoes, which went on sale online on Monday, Reuters reported. Lil Nas X is not named as a defendant in the suit.
Nike, in its lawsuit filed in federal court in New York, said that the shoes were produced "without Nike’s approval and authorization," and the company was "in no way connected with this project."
"There is already evidence of significant confusion and dilution occurring in the marketplace, including calls to boycott Nike in response to the launch of MSCHF’s Satan Shoes based on the mistaken belief that Nike has authorized or approved this product," the lawsuit said.
The athletic shoemaker has asked the court to immediately stop MSCHF from fulfilling orders for the shoes. It has also requested a jury trial to seek damages.
While so much is going on after the launch of the Satan shoes, the shoes sold out within minutes of being launched. The netziens on the other hand are taking to Twitter to come up with hilarious innovative memes; Check them out:
This is all I gotta say about Lil Nas X`s #satanshoes pic.twitter.com/KT9bpkznJX
— Kuma (@Asstronau_t) March 30, 2021
Christians over a song. #satanshoes pic.twitter.com/VKLTD2mz1l
— kait (@eeeicaa) March 30, 2021
The original #satanshoes how anyone can wear a pair of these is beyond belief! pic.twitter.com/yUim1FurA4
— Richy (@Richy20234903) March 30, 2021
priests molesting Lil Nas X releasing
— ???????????????????????? (@bbcto_) March 30, 2021
children:. satan`s shoes: pic.twitter.com/SyrCiExNju
— Shadow (@tm_shd) March 30, 2021
who wants to match #satanshoes #lilnasX pic.twitter.com/7CnA8OkB26
— JAMIE (@satanspedup) March 30, 2021
Christians when they hear lilnasx new song #satanshoes pic.twitter.com/HTzYlViLdb
— Connie Voyce (@ConnieVoyce) March 30, 2021
#satanshoes I want to live my gay fantasy on the way to hell pic.twitter.com/OIJZIjd2ZL
— soli (@itsnot_soli) March 30, 2021
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