Mercedes drives in A-Class Limousine at ₹39.90 lakh, targets young buyers

Mercedes A-Class Limousine was officially launched in India at a starting price tag of ₹30.90 lakh (ex showroom). The A-Class Limousine from Mercedes-Benz India - offered A 200, A 200d and A 35 AMG variants- now sits at the entry-level luxury sedan segment and especially targeting young customers and those looking to enter the luxury car space for the first time.

(Also read: First drive review of Mercedes A-Class Limousine)

The diesel A-Class has been priced at ₹40.90 lakh while the AMG is priced at ₹56.24 lakh (ex showroom prices).

Offered with three engine options, the A-Class Limousine from Mercedes-Benz also has two transmission options and will be locally assembled. The A 200 gets a 1.3-litre turbo petrol engine which packs 161 bhp of power and has 250 Nm of torque. The 2.0-litre diesel motor is what one gets inside the A 200d and it produces 147 bhp and has 320 Nm of peak torque. But for even more driving fun, it is the A 35 AMG that would be the car of choice and it has a 2.0-litre turbo petrol engine at its core with 302 bhp and 400 Nm of torque. This variants sprints to 100 kmph in just 225 kmph.

(Also read - A-Class Limousine will open a new segment in India, says Mercedes)

In terms of features, the A-Class Limousine packs quite a punch and gets panoramic sunroof, two 10.25 inch screens, wireless charging, reverse camera and more.

(Also see | More pics of Mercedes A-Class Limousine)

In a bid to sweeten the offering, Mercedes has also decided to throw in an eight-years' warranty on engine and transmission within the price of the A-Class Limousine.

Mercedes is now hoping that the A-Class, complete with the price points at which it is offered at, is able to find its strong mark in the market. "We are confident the A-Class will set a new benchmark in the segment and attract a lot of new customers to the Three Pointed Star," said Martin Schwenk, MD and CEO at Mercedes-Benz India, adding that the A 35 AMG - the second locally-produced AMG in the country after the AMG GLC 43 Coupe - will also play a key role. "We want the AMG brand to play a larger role in our overall product offering in India and give direction to other performance motoring brands in the market."