Data Driven Telco Strategies

Telecom companies generate unparalleled quantities of data. By 2050, they will be gathering data from 95% of the world’s population thanks to mobile devices, wearable tech and wireless information. But compared to Google, Apple, Facebook and Amazon, they fall a long way short in terms of how they use this data to maximise value. In 2021, data will be the key to optimising network performance, building the business case of 5G roll out and prioritising target audiences.

Read this industry report to learn how to be a data-driven Telco by understanding:

Barriers - what are the biggest barriers to being a data-driven Telco?
Priorities - what are the top data-related priorities for Telcos in 2021?
Journey – how can Telcos become data-driven, customer-centric organisations?

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