Along with this, Vivo also announces VISION+, mobile photography initiative, globally.
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Vivo X60
In a virtual press briefing on Friday, Nipun Marya, Vivo India Director of Brand Strategy has confirmed the launch of the Vivo X60 Series in March. To recall, the Vivo X60 series, which includes Vivo X60, Vivo X60 Pro, and Vivo X60 Pro+, was initially launched in China. However, it still remains unclear that which models are making their way to India.
Along with this, Vivo also announces VISION+, mobile photography initiative, globally. The initiative aims to build a visual content ecosystem for mobile photography enthusiasts through initiatives including content co-creation, education, and cultural exchanges.
Under this initiative, Vivo will be organizing Vivo Vision+ Mobile Photography Awards, Vivo Vision+ Mobile Photography Academy, Vivo Vision+ Master Class, and the Vivo Vision+ Photographer Federation.
With Vivo VISION+ Mobile Photography Awards, where the brand plans to invite smartphone users to showcase their photography skills. Details regarding these will be shared in the coming months.
On the other hand, Vivo VISION+ Mobile Photography Academy, a photography education initiative, focuses on bringing an artistic and cultural exchange platform closer to the users. Lastly, through the Vivo VISION+ Photographers Federation, Vivo plans to collaborate with more creators to explore the possibilities of mobile photography.