Football: Real generate biggest income among European elite in COVID-hit season

Champions League - Group A - Real Madrid v Galatasaray
Real Madrid flags inside a stadium before a match. (File photo: REUTERS/Susana Vera)

MADRID: La Liga champions Real Madrid recorded overall income of €681.2 million (US$832 million) in the 2019 to 2020 season despite an 8 per cent drop in revenue, a study from auditing firm KPMG revealed on Sunday (Jan 10).

The Spanish champions' revenues were the highest among the teams that won domestic titles in Europe's six major leagues.

Bundesliga champions Bayern Munich recorded €607.2 million, followed by Premier League winners Liverpool (€557 million) and Ligue 1's Paris St Germain (€540.6 million).

KPMG's study also included Serie A's Juventus, whose revenue totalled €401.4 million and Portuguese Primeira Liga victors Porto who had the lowest revenue of the six champions at €87.3 million.

The study said all six European domestic champions suffered a decrease in operating revenues due to the economic impact of the COVID-19 pandemic.

"A crisis almost always provides the opportunity to highlight major failings in the business model and also to drive innovation and evolution," KPMG's global head of sports and the study's author Andrea Sartori said.

"So it is encouraging to see football's governing bodies, associations and clubs discussing reforms regarding competitions calendar, cost control measures, alterations to the economics and governance of domestic and European competitions."

With matches cancelled or played behind closed doors from March 2020 onwards, all European champions barring Porto suffered the biggest blow through loss of match day income, with Real being the hardest hit with €34.9 million of losses.

Broadcasting income also reduced for all six champions, with Champions League performances playing a role.

Last season's finalists Bayern and PSG both registered a 4 per cent decrease in their TV income, while Porto suffered a 63 per cent drop, mainly due to their failure to qualify for the competition.

However, Liverpool (14 per cent), Bayern (4 per cent) and Real (2 per cent) increased their commercial income - the only examples of revenue growth found in the study.

Only German champions Bayern (€5.9 million) and La Liga's Real (€300,000) registered net profits in the 2019 to 2020 season, unlike the 2018 to 2019 campaign when all champions recorded profits.

PSG suffered the highest net loss at €125.8 million after Ligue 1 was the only top domestic European league that ended its season in April amid the COVID-19 crisis.

Source: Reuters/dv