Media stocks rose over 3.5% in morning trade on Friday, tracking global cues.
TV Today Network and
Zee Entertainment Enterprises Limited (ZEEL) led the gains to make the sector biggest gainer percentage wise amidst overall bullish market trend.
The domestic markets mirrored gains in other Asian markets as investors looked beyond rising coronavirus cases and political unrest in the United States.
At around 10.55 am, Nifty Media was trading at 1,763.65 up 62.45 points or 3.67%
touching a high of 1,766.35 in an intraday trade on Friday so far.
TV Today stock was in most demand and it surged 8.22% in morning trade. TV Today stock was trading at Rs243.65 per piece.
ZEEL stock also saw huge buying sentiment and each stock climbed 7.42% to trade Rs16.25 higher at Rs235.20 per piece.
Inox Leisure (up 3.11%), Sun TV (up 2.73%), Dish TV (up 2.34%) also made significant gains on Friday so far.
TV18 Broadcast and PVR also surged 1% higher while Jagran Prakashan and DB Corp were also trading in the green.
Hathway was trading flat to be at the botton of an upbeat Nifty Media sector.
BSE Sensex was trading at 48,495.06 up 401.74 points or 0.84% and Nifty 50 at 14,269.40 up 132.05 points or 0.93%.
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