
The new sponsorship of the PSL's Premiership by DStv, following the withdrawal of an under-pressure Absa organisation after 13 years, would seem to have transformed the already close relationship between the League and the various segments of MultiChoice into something as close as that of blood brothers.
Indeed, without the huge financial clout that MultiChoice already inserts into the PSL in return for the exclusive TV rights it receives, the controlling body of South African professional soccer would have found it difficult operating at its current level during the crippling coronavirus pandemic.
It is only due to the hugely substantial MultiChoice pay-out forming a major portion of the revenue that has enabled PSL president Irvin Khoza to proudly proclaim what has become a billion rand organisation - allowing the League's Premiership clubs to receive a monthly grant of R2 million and more in the process.
Without this grant, most of the premier league clubs would not be able to run their affairs at anything like the current mode - and the Championship would only be a shadow of its ongoing guise.
But the endearing association does not end there. SuperSport also televises extensively games in what is described as the Diski Challenge Championship, but is in truth no more than the PSL Reserve League - confusing, in the process, some of the viewers who are not always sure whether the results espoused are part of the DStv Championship or the Reserve League.
What is more, it is mooted that for better reasons or worse, South African TV provides greater coverage of Reserve League soccer than any other country on the planet.
And then, of course, the alliance between MultiChoice and the DStv Premiership also includes the progressive Premiership club that goes by the name of SuperSport United.
No doubt, MultiChoice plays a major, invigorating and possibly even life-saving role in South African professional soccer - even if it irks on occasion the South African Football Association (SAFA) controlling body, who see themselves nudged out of the picture.
Also, it is suggested by some, the cosy relationship between the PSL and MultiChoice might at times be just a little too cosy.