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Published on : Tuesday, December 15, 2020
There’s a shiny spark within the winter chill for the travel and tourism industry. And India isn’t lagging behind either. After months of unfavorable conditions and inactivity in tourism figures, travel aggregator Goibibo’s newest survey shows that issues are starting to look up in December with 35% respondents to its current survey saying that they’re going for a trip in the New Year.
About 60% of the respondents said that they are going to travel in the course of the winter holidays, spending their yearend vacationing in the hills or by the seaside. There is an upward trend in leisure travel.
While Alleppey recorded a 67% increase in room nights being booked over the past week, Bharatpur in Rajasthan witnessed a whopping 160% rebound in bookings over the past week.
Rajesh Magow, Co-Founder and Group CEO, MakeMyTrip Limited, which incorporates MMT, goibibo and redBus, said, “Pent-up wanderlust is real…bookings for the winter festive holiday season on goibibo indicate an increase in travel to domestic leisure destinations, including Goa.”
Magow stated that the upward growth is expected to go on due to the mass vaccination drive in opposition to corona virus picking up speed.
Tags: travel industry