Brand: Reiss
Company: Reiss
Location: Western arcade of London Bridge station, UK
Area: 711 square foot
Product profile: The store will hold a curated selection of the label’s womenswear and menswear along with accessories, fragrances and lifestyle items as well as offering a click and collect service for purchases on the company’s website.
Store design | Interiors & VM | Fixtures: Store’s interiors were imagined by D-Raw architects in collaboration with Reiss’ creative director. The space was conceptualised as a Reiss-inflected intervention on the location that respects its original features - a distinctive look of exposed-brick arches dating back from 1836. Upcycled terrazzo flooring, concrete veneers and tone-ontone multitexture finishes for the walls replicate the brand’s signature approach to colour. Meanwhile, seamless doors and Italian lighting blades not only accept the building’s original arch with a metal front but embrace it.
About the company: Since its creation by David Reiss in 1971, Reiss has established a design philosophy centred on creating design-led menswear, womenswear and accessories. Today Reiss is a highly respected, prominent business in the global fashion arena for both men and women.
Fibre2Fashion News Desk (JL)