Travel companies, hotels launch new offers to boost sales

Travel companies, hotels launch new offers to boost sales
By , ET Bureau
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After MakeMyTrip launched Special Bubble Holidays, a new travel concept to give all-inclusive options to travelers starting with Goa last week, Thomas Cook and SOTC launched the 72 hour Holiday Flash Sale from December 5 – 7 with offers including ‘attractive prices’ on air-inclusive holidays and up to to 25% discounts on visa and Covid-negative certification services.

Agencies
The offers also include upto 40% off on selected properties and free sightseeing wherever applicable.
NEW DELHI: Still circumspect about year end travel? More offers are on the way. From Special Bubble holidays which promise end-to-end tailored services to 72 hour flash sales offering complimentary nights and 40% off at select five star hotels, more promotions are being rolled out by chains and travel companies as the holiday season approaches.

After MakeMyTrip launched Special Bubble Holidays, a new travel concept to give all-inclusive options to travelers starting with Goa last week, Thomas Cook and SOTC launched the 72 hour Holiday Flash Sale from December 5 – 7 with offers including ‘attractive prices’ on air-inclusive holidays (starting at Rs. 11,790 for domestic and Rs. 32 850 for international holidays) and up to to 25% discounts on visa and Covid-negative certification services.

The offers also include upto 40% off on selected properties and free sightseeing wherever applicable.

Rajeev Kale, president and country head – Holidays, MICE, Visa, Thomas Cook (India) said the company's 72 Hour Holiday Flash Sale has registered a surge in sales.

“Our daily sales average is up by 100%. Traffic to our website has increased by 40% and leads are up by 50%,” he said.

Kale added that bookings have been received not just from India’s metro cities, but also tier 2 and 3 cities such as Ludhiana, Lucknow, Dehradun, Nashik, Nagpur and Baroda and Guwahati. "This augurs well for re-emergence of the sector," he said.

The ‘100% Back’ offer at ITC Hotels allows guests to book at any of the participating ITC Hotels and Welcomhotels, and receive the entire amount as hotel credits that can be redeemed towards experiences including food and beverages, spa treatments and other services.

The chain said the offer will provide consumers flexibility by giving them hotel credits that can be utilized against services as per their choice, during the course of their stay on the package.

The offer is available across over 15 ITC Hotels and Welcomhotel at over 10 destinations including ITC Maurya in Delhi, ITC Grand Goa, ITC Rajputana in Jaipur, ITC Mughal in Agra, Welcomhotel Amritsar and ITC Royal Bengal.

Indian Hotels Company (IHCL) has rolled out the Christmas and New Year offer only for city hotels across all brands – Taj, SeleQtions, Vivanta hotels and select Ginger hotels. The offer includes an upgrade to the next category, daily hotel credits and 20% off on spa and salon and flexible cancellations.

MakeMyTrip tied up with AirAsia India and IHCL to launch the first special bubble holiday to Goa for Christmas last week.

The company said the curated package will include prior Covid-testing, sanitized cabs for transfers, charter flights with middle rows vacant, MySafety assured luxury stays besides other services from Delhi to Goa.

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