Marks & Spencer (M&S), a British multinational retailer, has today announced the rollout of its checkout-free shopping technology ‘Mobile Pay Go’, allowing customers to quickly buy groceries up to £45 without visiting a till, using the M&S app. This is M&S’s effort to deliver new digital services that will help customers shop with confidence this Christmas.
This follows last week’s UK-wide rollout of appointment shopping service ‘Sparks Book & Shop’, which has already facilitated over 81,000 shopping slots for customers.
Mobile Pay Go, which is housed within the M&S app, alongside Sparks has continued to grow in popularity during the pandemic, attracting around 20,000 new regular users since March. To use the payment service, customers simply: scan their items as they shop, pay using a pre-saved card or Apple pay (up to £45), and go, without visiting a checkout
“We want to help our customers shop with confidence – especially as we head towards Christmas - and that’s why we’ve accelerated the rollout of Mobile Pay Go to all our UK stores. With the current restrictions in place, making shopping as easy and efficient as possible is really important to us and to our customers. Mobile Pay Go helps do just that - it’s quick, contact-free and means fewer queues at our checkouts,” Helen Milford, M&S stores director said in a press release.
Implementing digital solutions like Mobile Pay Go are a key part of how M&S is transforming to put digital at the heart of its operations and create a better shopping experience for its customers. The M&S app, which has seen over 1.6 million downloads since the relaunch of Sparks in July, is central to this - housing Sparks, Book & Shop, MPG and more all in one place, ready for customers to use and shop with confidence.
Fibre2Fashion News Desk (JL)
Marks & Spencer (M&S), a British multinational retailer, has today announced the rollout of its checkout-free shopping technology 'Mobile Pay Go', allowing customers to quickly buy groceries up to £45 without visiting a till, using the M&S app. This is M&S's effort to deliver new digital services that will help customers shop with confidence this Christmas.