The recent letter by PM Narender Modi has bind the hopes for Indian economy as honorable PM expressed confidence that India will set an example in economic revival, just as it "... has surprised the world with its unity and resolve" in the fight against the ongoing coronavirus pandemic. He further expressed the need for Indians to become 'self-reliant' and demonstrate 'firm resolve,' in this time of crisis. The ideology to build an “atama nirbhar Bharat".
“After hearing this we thought this is the right time when we should take a step ahead & follow our dreams” said Shubham Jain, founder of Parasnath. Parasnath started his jouney with houseware design company over 4 years ago with an ultimate goal in mind to offer innovative storage products for the home at an economical price.
“The keen interest of Indians for Chinese products being quite affordable in price is the primary reason for initiating this venture. The ideology behind this perception is that Indians might not manufacture goods on their own in the coming future and rely on only Chinese products for captivating the market value for the business. Moreover, we will try to indulge every possible effort to provide Indians with the best goods that will be not only superior in quality, but will also be affordable in their prices as well” added Mr. Jain.
The foundation child Parasnath is however, believed to rise with the PM’s appeal to Indians to rely on local brands, thereby making Indians revive the aura of ‘VOCAL FOR LOCAL’. It is considered as a great opportunity to gain recognition and support for the Indian brand not only in the home country but also across the globe.
The PM in his speech, further that just buying is not enough, we need to promote the local as well with proud and therefore, we at Parasnath firmly believe that the move will be a great gesture towards a 'self-reliant India'. We believe that post-COVID pandemic, consumers all over will be more concerned about the economic stability of the country, and thus, people will be encouraged to buy local alternatives. This will give a much-needed push to the Indian economy on the path of revival post-COVID. Our vision is to captivate the global market for Indian brands and thus, we’re looking forward to work in this direction.
