Moj, a home-grown video streaming platform launched by ShareChat launched its first campaign--#MojwithD, featuring national dancing sensation Dharmesh, as the face of the campaign. Encouraging the users to showcase their dancing talent, Dharmesh smashed the platform with a dancing video on his iconic flute song. Live from August 29, the campaign has already gathered over 50 million views.

Celebrity dancer Dharmesh Yelende took his Moj social media handle to announce the launch of #MojwithD challenge and announced exciting prizes for the outstanding performers.

Some of the renowned creators including Shivani Kapila and Fast gaining popularity, creator Chaithania Prakash, actress by profession DeepikaDas and Babajackson who is known for his celebrated dance content, also grooved to the tunes of #MojwithD.  

Taking the internet by storm with over 50 million users within 30 days of launch, Moj already dominates the social media ecosystem. Moj is supported by an easy UI, robust editing tools and advanced filters. Moj has also announced that it will help build a creator eco-system on the platform. With the new update on both iOS and Android, the Moj app now provides users with creation tools backed by powerful editing capabilities, a vast music library, camera filters and special effects for users to create highly engaging and fun original content.

As part of the creators’ program, Moj will look to encourage and grow high-quality creator talent on the platform by promising creators with all kinds of assistance like workshops, training etc. to help them succeed on the platform.

Moj has been consistently ranked among the top apps on Play store and Apple App Store since the app was launched on July 1 and crossed 50 million monthly active users within the first 40 days.