Marico’s Strategy To Attract Consumers Who Want More Value For Their Buck
A worker organizes packages of Marico Ltd. products at a department store in Mumbai, India (Photographer: Prashanth Vishwanathan/Bloomberg News)

Marico’s Strategy To Attract Consumers Who Want More Value For Their Buck

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Marico Ltd. is seeing a “reset” in consumption patterns in the aftermath of the Covid-19 outbreak and subsequent lockdowns that has resulted in job losses.The maker of some of India’s most widely k...