Rolls-Royce CEO Says The Luxury Car Market Is Recovering

Rolls-Royce chief executive Torsten Muller-Otvos says demand for the automaker’s vehicles is rebounding.

While recently speaking with members of the media, Muller-Otvos said that demand for Rolls-Royce models has been particularly spurred on by sales in Asia, adding that he is optimistic about the outlook for 2021 following the widespread impacts of the coronavirus pandemic this year.

“We see a very fruitful business now coming back from Asia, also Europe is coming back on track, the Americas just delivered an excellent July result and August result,” he confirmed to Reuters. “I am quite optimistic looking into 2021, particularly on the back of a very strong order bank we have already on our books.”

Muller-Otvos’s comments come shortly after the new 2021 Rolls-Royce Ghost was unveiled with a host of new features and an upgraded design.

Underpinning the new Ghost is the British car manufacturer’s same flexible architecture as the Phantom and Cullinan, albeit modified for use with the Ghost. Power is provided by a 6.75-liter twin-turbocharged V12 with 563 hp and 627 lb-ft (850 Nm) of torque and mated to a ZF eight-speed automatic transmission powering all four wheels.

One particularly significant upgrade made to the new Ghost comes on the suspension front. Dubbed ‘Planar’, the new system incorporates an Upper Wishbone Damper as well as a ‘Flagbearer’ system that uses cameras to read the road ahead and prepare the suspension for any changes in the road surface.

Rolls-Royce CEO Says The Luxury Car Market Is Recovering

Rolls-Royce says strong sales across Asia are helping the company.

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