PUNE: City-based entrepreneur Asmita Khot, who sells “ukdiche modak” during Ganeshotsav, is swamped with orders this year.
Compared to orders for around 150 pieces of ukdiche modaks across the 10-day-long festival, she is now making over 100 modaks each day since the festival began. “We delivered over 200 pieces of modak on Ganesh Chaturthi and more than 100 pieces on the subsequent days. Fresh orders are coming in every day. Many customers told us they have opted for homemade modaks because of the ongoing Covid-19 pandemic and concern about hygiene standards,” her son Ajay Khare-Khot said.
Asmita is the only one who touches the modaks. “She washes her hands thoroughly with soap and water before she starts working. She is the only one who touches the modaks. She also wears a mask while she is at work. To ensure safe delivery, we check the address of the delivery boys to ensure they aren’t from containment zones,” the mother-son duo said.
It is similar for many other home cooks and home-based delivery kitchens, who are receiving regular orders for modaks, puranpoli and other sweets. Many stated fear of Covid-19 had led more customers to approach home cooks for sweetmeats instead of purchasing packaged products.
Jayesh Paranjpe, owner of a city-based home kitchen Pangat, Marathi Home Kitchen, said, “We received orders for around 350 pieces on Chaturthi, which we delivered personally. Around 10% orders were picked up by customers. We had two women to make the modaks, who wore masks and followed safety protocols.”
Madhavi Ghodke of Madhavi’s Kichenette, said, “New orders continue to pour in. Customers have said they feel safer ordering from a home kitchen because of the Covid-19 pandemic.”
Compared to orders for around 150 pieces of ukdiche modaks across the 10-day-long festival, she is now making over 100 modaks each day since the festival began. “We delivered over 200 pieces of modak on Ganesh Chaturthi and more than 100 pieces on the subsequent days. Fresh orders are coming in every day. Many customers told us they have opted for homemade modaks because of the ongoing Covid-19 pandemic and concern about hygiene standards,” her son Ajay Khare-Khot said.
Asmita is the only one who touches the modaks. “She washes her hands thoroughly with soap and water before she starts working. She is the only one who touches the modaks. She also wears a mask while she is at work. To ensure safe delivery, we check the address of the delivery boys to ensure they aren’t from containment zones,” the mother-son duo said.
It is similar for many other home cooks and home-based delivery kitchens, who are receiving regular orders for modaks, puranpoli and other sweets. Many stated fear of Covid-19 had led more customers to approach home cooks for sweetmeats instead of purchasing packaged products.
Jayesh Paranjpe, owner of a city-based home kitchen Pangat, Marathi Home Kitchen, said, “We received orders for around 350 pieces on Chaturthi, which we delivered personally. Around 10% orders were picked up by customers. We had two women to make the modaks, who wore masks and followed safety protocols.”
Madhavi Ghodke of Madhavi’s Kichenette, said, “New orders continue to pour in. Customers have said they feel safer ordering from a home kitchen because of the Covid-19 pandemic.”
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